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Artue

Category: Foundation Models / LLMs

AI-native art platform that digitizes, stores, curates, and tokenizes physical and digital artworks using AI-driven personalization and blockchain provenance Artue was founded in 2022. The company is led by Bo Young Song. Based in Seoul, South Korea. Team size: 14. Total funding raised: $3.01M (PitchBook data - unconfirmed by primary sources). Latest round: Strategic investment from Crit Ventures USA (November 2025). Key investors include Crit Ventures USA, 500 Global, Globlex Holding Management, Axle Impact Investment, SoftBank Ventures Asia.

Founded
2022
Headquarters
Seoul, South Korea
Team size
14
Total funding
$3.01M (PitchBook data - unconfirmed by primary sources)

Value proposition

Combines proprietary AI curation, blockchain provenance, and tokenization to give collectors, galleries and artists a secure, searchable, and monetizable digital twin of every artwork

Products and solutions

AI-powered art generation & curation engine, Blockchain-based provenance & tokenization platform, Digital-twin creation for physical artworks, Conversational AI (ChatGPT) for art discovery & analysis, White-glove art storage & logistics service

Unique value

First patent filing for AI-based art recommendation and discovery system using convergent AI structure incorporating GPT, vision, voice, and blockchain modules

Target customer

Art collectors, galleries, dealers, emerging artists, institutional art funds, and blockchain-enabled art marketplaces

Industries served

Digital art market, Blockchain technology, AI-driven creative industries, Art investment, Cultural technology

Technology advantage

Proprietary deep-learning models for style-based recommendation and valuation, private permissioned blockchain for immutable provenance, exclusive partnership with OpenAI Korea for real-time conversational AI

How they differentiate

Focus on AI-driven personalization, full-stack digital twin creation, and conversational search, whereas competitors either focus solely on provenance or broader AI/VR collaboration

Main competitors

Arthur Technologies (AI/VR collaboration platform), Artie (AI-driven art marketplace), Artory (blockchain provenance for fine art), Verisart (digital certification & NFT platform)

Key partnerships

OpenAI Korea - innovation partner for ChatGPT integration, Crit Ventures USA - strategic investor and growth partner, CONX (XPLA) - blockchain infrastructure for STO, ACCESS BANGKOK Art Fair - market-entry partner in Southeast Asia, SoftBank Ventures Asia - advisory investor

Notable customers

OpenAI Korea (innovation partner), Several boutique galleries in Seoul and Hong Kong, Institutional art fund pilot (Q4 2025)

Major milestones

2022: Company (Habitus Associates) founded by Bo Young Song, 2023: Launched AI-native art platform Artue, 2025: Selected as sole startup partner for OpenAI Korea launch, 2025: Filed global patent for AI art recommendation system, 2025: Received strategic investment from Crit Ventures USA, 2025: Established USDC payment infrastructure, 2025: Initiated Security Token Offering (STO) roadmap for physical artworks, 2026: Entered OpenAI 'Apps in ChatGPT' ecosystem for conversational art curation and commerce

Growth metrics

96 galleries, 654 artists, 4,743 artworks listed; 15% artist growth and 20% artwork growth year-over-year

Market positioning

Positioned as a niche leader at the intersection of generative AI, blockchain provenance, and art-tokenization, targeting both high-net-worth collectors and emerging digital-art ecosystems

Geographic focus

South Korea (Seoul headquarters) with expansion plans to North American and Southeast Asian markets

Patents and IP

Global patent filing for AI-based art recommendation and discovery system (patent number not publicly disclosed)

About Bo Young Song

Founder and CEO of Artue, Former Co-founder of ACCESS BANGKOK Art Fair, CEO of Cahiers d'Art Korea, Art-tech entrepreneur specializing in AI-driven art tokenization and blockchain integration

Official website: