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Cheehoo

Category: Generative Media (Image / Video)

An AI-enabled creative engine platform designed to help artists and studios accelerate animation production while retaining full artistic control. Cheehoo was founded in 2024. The company is led by Michael LoFaso. Based in Los Angeles, California, USA (inferred from strong Hollywood connections). Team size: N/A. Total funding raised: $10 Million. Latest round: $10 Million Seed/Launch round (Announced April 2024). Key investors include Greycroft.

Founded
2024
Headquarters
Los Angeles, California, USA (inferred from strong Hollywood connections)
Team size
N/A
Total funding
$10 Million

Value proposition

Streamlines animation production by enabling rapid prototyping and iterative design while integrating with existing workflows and preserving artistic control through toggleable AI features

Products and solutions

AI animation platform, In-house AI models for character and asset creation, Integration with third-party AI models (e.g., OpenAI, Runway), Capability for partners to build custom AI models

Unique value

Merges veteran Hollywood production and animation expertise with Silicon Valley AI/ML research, focusing on augmenting artist workflows instead of complete automation.

Target customer

Animation creators, artists, IP holders, brands, studios, and streamers

Industries served

Entertainment (Animation), Media

Technology advantage

Hybrid AI approach combining proprietary and third-party models, deep industry networks from founding team’s backgrounds (e.g., Rideback, DreamWorks), and customizable platform capabilities for partners.

How they differentiate

Focuses on integrating seamlessly into professional animation workflows, maintaining creative control, leveraging strong Hollywood connections, and enabling development of custom AI models for partners.

Main competitors

Pika Labs, Runway ML, Cartwheel, Cinamon

Key partnerships

Strategic collaboration with Rideback, Partnerships with undisclosed streamers, studios, brands, and IP rightsholders

Notable customers

Undisclosed streamers, studios, and brands

Major milestones

Company launch in 2024 Secured $10 Million in funding from Greycroft in 2024

Growth metrics

Not specified

Market positioning

Positioned as a premium AI tool for professional animation studios and creators aiming for efficiency without compromising artistic vision

Geographic focus

Global, with an initial focus on North America/Hollywood

Patents and IP

Not specified; no publicly disclosed patents as of now

About Michael LoFaso

Michael LoFaso is a serial entrepreneur and media/tech executive with a background in investment banking, venture capital, and production. He is the Co-CEO of production company Rideback and holds an MBA from Harvard Business School.

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