Crink
Category: AI in Healthcare
An AI-driven human wellbeing platform that integrates emotional AI with licensed human therapists to provide personalized and accessible mental health support. Crink was founded in 2023. The company is led by Mariyam Vidhu Vijayan. Based in Kochi, India. Team size: 11-50. Total funding raised: $215,000. Latest round: Pre-Seed. Key investors include EvolveX, We Founder Circle, Kerala Startup Mission (KSUM).
- Founded
- 2023
- Headquarters
- Kochi, India
- Team size
- 11-50
- Total funding
- $215,000
Value proposition
Combines the 24/7 availability of emotional AI with the deep empathy of licensed professionals to provide a hybrid care model that is more affordable and accessible than traditional therapy.
Products and solutions
Crink Mobile App (Wellbeing Platform), Emotional AI Assistant (Real-time sentiment tracking), Hybrid Therapy Network (Access to licensed human therapists), Personalized Mental Wellbeing Roadmaps
Unique value
Utilizes a 'Human + AI' hybrid model that uses emotional AI to bridge the gap between automated chatbots and traditional human-led therapy sessions.
Target customer
Busy professionals, families, and individuals seeking proactive mental health care and emotional support.
Industries served
Mental Health Care, HealthTech, Artificial Intelligence, Corporate Wellness
Technology advantage
Leverages proprietary emotional AI to analyze user sentiment and provide immediate support, while maintaining a seamless escalation path to human experts for complex needs.
How they differentiate
Crink utilizes a 'Human + AI' hybrid model that leverages proprietary emotional AI to track real-time sentiment, bridging the gap between automated chatbots and traditional human-led therapy sessions for more personalized care.
Main competitors
Wysa, Amaha (formerly InnerHour), YourDOST
Key partnerships
EvolveX (We Founder Circle), Microsoft for Startups, Kerala Startup Mission (KSUM)
Notable customers
B2C Individual Professionals, Early-stage Corporate Wellness Pilots
Major milestones
Selected for EvolveX Accelerator Cohort 4 in 2024, Partnered with Microsoft for Startups for technical scaling, Secured ₹1.8 crore (~$215K) Pre-Seed funding in January 2025
Growth metrics
Selected for EvolveX Accelerator Cohort 4; Partnered with Microsoft for Startups to scale infrastructure.
Market positioning
Early-stage HealthTech disruptor focusing on the intersection of Emotional AI and professional mental health services.
Geographic focus
India (Primary), with global scalability through its AI-driven platform.
Patents and IP
No registered patents disclosed as of the latest update.
About Mariyam Vidhu Vijayan
Mariyam Vidhu Vijayan is the Co-founder and CEO of Crink. She has over 4 years of experience as a Senior Software Engineer at Innovature, where she led technical projects before pivoting to mental health technology. She holds a B.Tech in Computer Science and Engineering and is currently leading Crink's mission to integrate emotional AI with human therapy.
Official website: https://www.crink.app/