Ex Populus
Category: AI in Media / Gaming / Entertainment
Ex Populus is a Web3 game development and publishing company that builds and backs games with player-owned economies. Ex Populus was founded in 2021. The company is led by Tobias Batton. Based in San Francisco, California, USA. Team size: 11-50. Total funding raised: $11.5M. Latest round: Seed. Key investors include Com2uS, Animoca Brands, Headline, Outlier Ventures, CitizenX, Fisher8 Capital.
- Founded
- 2021
- Headquarters
- San Francisco, California, USA
- Team size
- 11-50
- Total funding
- $11.5M
Value proposition
To create high-quality, engaging games by leveraging the experience of industry veterans, while using Web3 technology to empower players with true ownership of their in-game assets and contribute to the game's economy.
Products and solutions
Final Form (a digital trading card game), LAMOverse (an online multiplayer party game), Xai Blockchain (a Layer 3 gaming-centric blockchain)
Unique value
Ex Populus stands out by combining a team of seasoned developers from renowned studios like Pixar, Ubisoft, and Blizzard with a foundational approach to solving Web3 gaming's technical hurdles. Instead of just building games on existing chains, they developed a custom infrastructure, the Xai network, to cater specifically to the needs of gamers.
Target customer
Their primary target is mainstream and hardcore gamers, with a focus on bridging the gap between traditional gaming and Web3 by offering tangible benefits of digital ownership.
Industries served
Gaming, Entertainment, Blockchain Technology
Technology advantage
The company's core technological advantage is the Xai network, a Layer 3 blockchain built on the Arbitrum stack. It is designed to offer a seamless and 'gasless' experience for players, removing the high fees and complex transaction processes that typically create a barrier for mainstream adoption of blockchain games. This allows for a frictionless in-game economy and true digital asset ownership at scale.
How they differentiate
Ex Populus differentiates itself by focusing on the intersection of Web3 technology and gaming, aiming to create innovative and immersive experiences. They leverage blockchain technology to offer players true ownership of in-game assets and create decentralized gaming ecosystems.
Main competitors
Miniclip, AirConsole, Enjin
Key partnerships
Offchain Labs (the developers of Arbitrum), Xai Foundation (to support the development and growth of the Xai blockchain ecosystem)
Notable customers
Not publicly available
Major milestones
Successfully raised $11.5M in funding to build out their vision for Web3 gaming., Assembled a team of veteran game developers and entrepreneurs., Filed a lawsuit against Elon Musk's xAI for trademark infringement over the name 'Xai'.
Growth metrics
Not publicly available
Market positioning
Ex Populus is positioned as a next-generation game publisher and developer at the forefront of the Web3 gaming revolution. They aim to attract both crypto-native and traditional gamers by creating high-quality, engaging games with the benefits of blockchain technology.
Geographic focus
While headquartered in San Francisco, USA, Ex Populus has a global list of investors, suggesting a worldwide strategic focus for talent, partnerships, and player base.
Patents and IP
Ex Populus holds the trademark for the name 'Xai' in relation to its blockchain and gaming ecosystem. This became publicly prominent when the company filed a trademark infringement lawsuit against Elon Musk's xAI.
About Tobias Batton
Tobias Batton is a 20-year digital product and marketing executive. He has founded three companies, including Signal Zero, a publishing platform that drove nearly a billion installs for major mobile games from companies like MZ and Supercell. He is currently the Co-Founder and CEO of Ex Populus.
Official website: https://expopulus.com/