Hubbl Technologies
Category: AI Agents
An intelligence platform for the Salesforce ecosystem that unites data, metadata, and processes to prepare enterprises for the agentic era of AI. Hubbl Technologies was founded in 2022. The company is led by Rob Acker. Based in San Francisco, USA. Team size: 10-50. Total funding raised: $6.0M. Latest round: Series A (Feb 2025). Key investors include Salesforce Ventures, Industry Ventures, Toba Capital.
- Founded
- 2022
- Headquarters
- San Francisco, USA
- Team size
- 10-50
- Total funding
- $6.0M
Value proposition
Accelerates AI and Agentforce adoption by eliminating technical debt and providing automated, data-driven roadmaps for 'Agentic Maturity.'
Products and solutions
Hubbl Diagnostics (Salesforce Org Audits), Hubbl Process Intelligence (Native Process Mining), Agentforce Success Platform, AI Readiness Assessments, Org Health360 Monitoring
Unique value
The first platform to combine native Salesforce process mining with deep metadata analysis to create a unified 'intelligence layer' for AI agent deployment.
Target customer
Enterprise CIOs, Salesforce administrators, IT operations teams, and Salesforce consulting partners.
Industries served
Financial Services, Healthcare, Private Equity, Technology (Salesforce ISVs), Professional Services
Technology advantage
Founded by Salesforce veterans (including the former CEO of Salesforce.org), the platform leverages a proprietary dataset from thousands of orgs to provide automated benchmarking and 'Agentic Maturity' scoring that manual audits cannot replicate.
How they differentiate
Hubbl differentiates by combining native Salesforce process mining with deep metadata analysis to create an 'intelligence layer' specifically designed for AI readiness. Unlike traditional documentation tools, it focuses on 'Agentic Maturity'—preparing orgs for Salesforce Agentforce by identifying technical debt that hinders AI agents.
Main competitors
Elements.cloud, Panaya, Strongpoint (Netwrix), Own (Metadata features)
Key partnerships
Salesforce Ventures (Lead Investor & Platform Partner), Swantide (AI-powered Salesforce administration), Zennify (Data and Salesforce consulting), Industry Ventures, Toba Capital
Notable customers
Zennify, Swantide, Salesforce ISVs, Global System Integrators
Major milestones
Founded in 2022 by former Salesforce.org CEO Rob Acker and Salesforce veterans, Launched Hubbl Diagnostics to automate Salesforce org health audits, Introduced Hubbl Process Intelligence, the first native process mining tool for Salesforce, Announced $6M Series A funding led by Salesforce Ventures in February 2025, Launched the Agentforce Success Platform to accelerate AI agent deployment
Growth metrics
The platform leverages a proprietary dataset derived from thousands of Salesforce org audits to provide automated benchmarking and maturity scoring.
Market positioning
Premium enterprise intelligence and AI-readiness platform for the Salesforce ecosystem.
Geographic focus
Global, with a primary focus on North America and the United Kingdom/Europe where large-scale Salesforce enterprise implementations are concentrated.
Patents and IP
No registered patents publicly disclosed; utilizes proprietary machine learning models for Salesforce metadata analysis.
About Rob Acker
Rob Acker is a 25-year veteran of the Salesforce ecosystem. He previously served as the CEO of Salesforce.org for over 11 years, where he scaled the organization into a global social enterprise leader with over $1B in social impact. He was an early leader at Salesforce, joining in 2002 before the product launch, and held various executive roles including SVP of Sales.
Official website: https://www.hubbl.com