Rainforest
Category: AI in Fintech
A payment processing platform designed for software companies to embed financial services into their products. Rainforest was founded in 2022. The company is led by Joshua Silver. Based in Atlanta, United States. Team size: 11-50. Total funding raised: $57.5M. Latest round: Series B, $29.0M, 2025-09, led by Matrix Partners and Infinity Ventures. Key investors include Matrix Partners, Infinity Ventures, Accel, Tech Square Ventures.
- Founded
- 2022
- Headquarters
- Atlanta, United States
- Team size
- 11-50
- Total funding
- $57.5M
Value proposition
To help software platforms grow processing volume, optimize profit margins, and maximize revenue from payments.
Products and solutions
Embedded merchant onboarding, Secure payment method vaulting, Apple Pay support, 3DS fraud reduction, Optimized interchange passthrough fees, Balance-checked ACH payments
Unique value
Rainforest is purpose-built for vertical SaaS platforms, unlike many competitors built on top of traditional merchant acquirers. They offer a transparent 'buy-rate' interchange-plus pricing model with no revenue split.
Target customer
Vertical SaaS platforms and software companies.
Industries served
Vertical SaaS across various industries (e.g., home services, field services)
Technology advantage
The platform's primary advantage is its focus on enabling software companies to monetize payments seamlessly. The technology provides a fully embedded experience for both the software platform and their end-customers, which increases user adoption and revenue.
How they differentiate
Rainforest differentiates itself by focusing on providing a 'white-glove' service for B2B software companies to embed payment processing. Unlike larger competitors, Rainforest is purpose-built for vertical SaaS platforms, offering a more specialized and supportive partnership.
Main competitors
Stripe, Fiserv, FIS
Key partnerships
Unit (to enable payment acceptance and bank transfers)
Notable customers
Notable customers are not publicly disclosed.
Major milestones
Successfully raised an $8.5M seed round., Secured a $20M Series A funding round., Completed a $29M Series B funding round.
Growth metrics
Specific growth metrics are not publicly available.
Market positioning
Rainforest is positioned as a specialized challenger to large incumbents like Stripe, targeting the niche of vertical software platforms that want to embed payments and financial services.
Geographic focus
Rainforest is primarily focused on the US market.
Patents and IP
No publicly available information on patents.
About Joshua Silver
Co-founder of Patientco (acquired by Waystar), over 10 years in healthcare payments processing and fintech consulting.
Official website: https://www.rainforestpay.com/