ShiftUp
Category: AI in Marketing
An AI-powered sales intelligence platform integrated with Salesforce that automates account research, opportunity identification, and strategic planning to help enterprise sales teams close deals faster. ShiftUp was founded in 2024. The company is led by Nick Valla. Based in Boise, Idaho & Salt Lake City, Utah, USA. Team size: N/A. Total funding raised: $3M. Latest round: Seed. Key investors include Phil Reed, Former VCs, Sales executives from Fortune 500 companies, CFOs from Fortune 500 companies, CTOs from Fortune 500 companies.
- Founded
- 2024
- Headquarters
- Boise, Idaho & Salt Lake City, Utah, USA
- Team size
- N/A
- Total funding
- $3M
Value proposition
ShiftUp increases sales teams' efficiency by automating time-consuming, non-selling tasks and delivering AI-driven insights to prioritize opportunities and drive revenue growth.
Products and solutions
AI-powered sales intelligence platform
Unique value
ShiftUp focuses on automating critical yet often neglected sales tasks using AI, moving beyond simple data aggregation to actionable intelligence and predictive insights for sales strategy.
Target customer
Enterprise sales teams
Industries served
Enterprise Sales
Technology advantage
ShiftUp combines a sophisticated AI engine with seamless native Salesforce integration, enabling deep data analysis and strategic automation driven by a founding team with strong sales and AI expertise.
How they differentiate
ShiftUp differentiates by providing a holistic automation platform that helps sales teams identify and prioritize high-value accounts, build business cases, and create funding where none existed, addressing sales talent turnover and knowledge loss.
Main competitors
Gong.io, Outreach.io, Salesforce Einstein
Key partnerships
Salesforce
Notable customers
Not publicly available
Major milestones
Secured $3M in seed funding to launch AI-powered sales intelligence platform.
Growth metrics
Not publicly available
Market positioning
Positioned as an AI-powered sales intelligence platform serving enterprise sales teams to improve processes and close larger deals.
Geographic focus
US market focus with base in Boise, Idaho and Salt Lake City, Utah.
Patents and IP
Information not publicly available.
About Nick Valla
Former executive at Salesforce and Cradlepoint, with extensive experience in sales leadership and go-to-market strategy. Served as AVP, GTM at Salesforce and VP of Sales, Americas at Cradlepoint.
Official website: https://www.shiftupai.com