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Studiolab

Category: Robotics / Embodied AI

An AI and robotics-powered commerce content automation platform that streamlines the end-to-end process of professional photography and product detail page creation. Studiolab was founded in 2021. The company is led by Kang Sung-hoon. Based in Seoul, South Korea. Team size: 10-50. Total funding raised: $2,500,000. Latest round: Pre-A ($2.4M / 3.3B KRW, Feb 2025). Key investors include SBI Investment, Naver D2SF, D-CAMP, Samsung Venture Investment, Spring Camp, Seoul Economic Promotion Agency (SBA).

Founded
2021
Headquarters
Seoul, South Korea
Team size
10-50
Total funding
$2,500,000

Value proposition

Reduces e-commerce content production time by over 90% (creating detail pages in ~15 seconds) and significantly lowers operational costs through the integration of physical robotics and generative AI.

Products and solutions

GENCY: Generative AI solution that automatically creates professional product detail pages from raw images., GENCY PB (Photo Bot): An intelligent robotic system that automates product and model photography with AI-driven composition., GENCY Studio: An automated photography space platform designed for interactive offline brand experiences and pop-up stores.

Unique value

Studiolab is a rare provider of 'Physical AI,' bridging the gap between digital generative AI and physical automation (robotics) to handle the entire content lifecycle from photo capture to final design.

Target customer

Fashion e-commerce brands, large-scale retail enterprises, and offline marketing space operators.

Industries served

E-commerce, Fashion & Apparel, Robotics, Marketing Technology (MarTech), Retail Tech

Technology advantage

Leverages a high-caliber team spun off from Samsung Electronics C-Lab; recognized for three consecutive years at CES (2024-2026), including the 'Best of Innovation' award for XR & Spatial Computing.

How they differentiate

Differentiates through 'Physical AI' by integrating high-end robotics (GENCY PB) with generative AI to automate the entire lifecycle from physical product photography to digital detail page generation, whereas most competitors focus solely on software-based image editing.

Main competitors

VCAT.ai, Flair.ai, Booth.ai, StoreLink

Key partnerships

SK Telecom (Co-developed 'GENCY Studio' for offline interactive spaces), Samsung Electronics (C-Lab spin-off and ongoing incubator support), Naver D2SF (Strategic investment and ecosystem partner), Global brands including Intel, BMW, and Galderma (Collaborative offline experience projects)

Notable customers

SK Telecom, Intel, BMW, Samsung Electronics, Galderma

Major milestones

CES 2026 Best of Innovation Award (XR & Spatial Computing), Raised 3.3 Billion KRW in Pre-A funding in Feb 2025, CES 2025 Innovation Award (Robotics category), CES 2024 Best of Innovation Award (AI category), Official Spin-off from Samsung Electronics C-Lab in May 2021

Growth metrics

Accumulated 30+ enterprise clients; 3 consecutive years of CES Innovation Awards (2024-2026); successful spin-off from Samsung Electronics C-Lab.

Market positioning

Specialized AI-Robotics commerce tech provider focusing on end-to-end e-commerce content automation.

Geographic focus

South Korea (Main Ops), North America (Strategic expansion via CES Best of Innovation recognition)

Patents and IP

Holds multiple proprietary patents regarding automated product image recognition, robotic motion control for photography, and AI-driven layout generation.

About Kang Sung-hoon

Kang Sung-hoon was a lead researcher and C-Lab project leader at Samsung Electronics for over 10 years, specializing in service and content marketing. He led the 'Gency' project within Samsung's in-house incubator, which successfully spun off to form Studiolab in 2021.

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