Toma
Category: AI Agents
Toma provides personalized AI voice agents that automate customer communications and operational tasks for automotive dealerships. Their solution streamlines tasks such as scheduling service appointments, handling parts orders, and addressing sales inquiries using advanced voice recognition and natural language processing. Toma was founded in 2024. The company is led by Monik Pamecha. Based in San Francisco, CA, USA. Team size: 11-50. Total funding raised: $17.5 million. Latest round: Series A. Key investors include Andreessen Horowitz (a16z), Y Combinator, Scale Angels Fund, Yossi Levi.
- Founded
- 2024
- Headquarters
- San Francisco, CA, USA
- Team size
- 11-50
- Total funding
- $17.5 million
Value proposition
Delivers a standardized and consistent customer experience by automating routine tasks, thereby improving operational efficiency and generating additional revenue for dealerships.
Products and solutions
AI voice agents for customer service (scheduling appointments, parts orders, sales inquiries), AI-driven operational task automation, Custom workflow automation tailored to dealership operations
Unique value
Toma's AI is trained on dealership-specific customer calls over a short period, allowing it to adapt to unique operational needs, including custom promotions and service details. This makes the AI a flexible and customizable extension of a dealership’s team.
Target customer
Automotive dealerships
Industries served
Automotive retail
Technology advantage
Offers a deep integration with dealership operations, enabling standardized customer service processes, efficient handling of variable call volumes, and personalized AI interactions that mirror human agents. The founders’ direct field engagement informs much of the product’s design.
How they differentiate
Focused exclusively on the automotive retail sector, Toma offers deep personalization by training on dealership-specific data and processes, ensuring a tailored solution unlike broad AI customer support tools.
Main competitors
Numa, Other AI customer service platforms serving the automotive sector, Traditional call center solutions
Key partnerships
Y Combinator, Andreessen Horowitz (a16z), Scale Angels Fund, Yossi Levi (Car Dealership Guy), Lithia Motors, Cox Automotive
Notable customers
Hyundai of St. Augustine, Lithia Motors, Cox Automotive, Martin Management Group, Middletown Honda, AutoNation
Major milestones
Secured $17 million in Series A funding led by a16z Progressed through Y Combinator in January 2024 Achieved deployment in over 100 car dealerships nationwide
Growth metrics
Deployed in over 100 dealerships with thousands of daily AI call interactions, contributing to significant revenue generation for clients.
Market positioning
Rapidly growing provider of AI-driven voice automation solutions for car dealerships, bolstered by strong investor backing and real-world deployment in over 100 locations.
Geographic focus
United States
Patents and IP
No publicly disclosed patents as of now
About Monik Pamecha
Monik is the co-founder and CEO of Toma, a leading AI Voice automation company in the automotive industry which is backed by YCombinator. Monik has worked extensively in the field of AI, in academia as a researcher and in the industry applying AI to different industries at companies like Uber.
Official website: https://www.toma.com/