Waterlily
Category: AI in Healthcare
Waterlily uses AI to predict long-term care needs and build personalized care plans for individuals. Waterlily was founded in 2021. The company is led by Lily Vittayarukskul. Based in San Francisco, CA, USA. Team size: N/A. Total funding raised: $9.2 million. Latest round: $7 million seed round led by Brewer Lane Ventures. Key investors include Brewer Lane Ventures.
- Founded
- 2021
- Headquarters
- San Francisco, CA, USA
- Team size
- N/A
- Total funding
- $9.2 million
Value proposition
Waterlily provides personalized long-term care planning by predicting needs, costs, and care trajectories, allowing for more informed financial decisions.
Products and solutions
AI-driven long-term care planning tool, Quote-and-Apply (launched Oct 2025)
Unique value
Waterlily's sophisticated AI engine processes extensive proprietary data to provide personalized long-term care predictions and plans.
Target customer
Financial advisers and their clients, with future plans for direct consumer access.
Industries served
Healthcare, Financial Services
Technology advantage
The use of AI to predict care needs and costs, offering a holistic approach to care planning.
How they differentiate
Waterlily's AI-driven approach offers personalized predictions and planning, setting it apart from traditional insurance-based solutions.
Main competitors
Genworth Financial, Lincoln Financial Group, Mutual of Omaha
Key partnerships
Caregiver Action Network (CAN), Lincoln Financial
Notable customers
Prudential Financial, Lincoln Financial, Genworth, Nationwide, Edward Jones
Major milestones
Secured $7 million in seed funding (Jan 2025), Launched Quote-and-Apply (Oct 2025), Named to Forbes 30 Under 30 (2026), Partnered with Lincoln Financial (Apr 2026)
Growth metrics
Over 100 financial advisers are using Waterlily, with strong interest from the caregiving community.
Market positioning
Positioned as a cutting-edge, tech-enabled solution for long-term care planning.
Geographic focus
Primarily focused on the U.S. market.
About Lily Vittayarukskul
Lily Vittayarukskul is a seasoned entrepreneur and data scientist. She began her career at a young age, interning at NASA at 16 after starting college at 14. A personal family health crisis led her to shift her focus from aerospace engineering to healthcare. Leveraging her degree in Genetics and Data Science from UC Berkeley, she led product and engineering teams at several startups before co-founding Waterlily. Her mission is to use AI to address the challenges of long-term care planning, inspired by her own family's experience.
Official website: https://www.waterlily.com