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Yendo

Category: AI in Fintech

Yendo offers the first vehicle-secured credit card that allows consumers to access credit based on the value of their car, with AI-powered underwriting and expansion into digital banking services. Yendo was founded in 2021. The company is led by Jordan Miller. Based in Dallas, USA. Team size: 48. Total funding raised: $89M. Latest round: Series B. Key investors include ["Spice Expeditions","Autotech Ventures","FPV Ventures","Pelion Venture Partners","Mark Cuban","Clocktower Technology Ventures","i80 Group","Human Capital"].

Founded
2021
Headquarters
Dallas, USA
Team size
48
Total funding
$89M

Value proposition

Provide access to credit for individuals with low credit scores by allowing them to use their vehicle's equity as collateral, offering them better rates (up to 8x higher credit limits) than traditional offerings, with AI-powered automated underwriting completed in seconds

Products and solutions

["Vehicle-secured credit card","AI-powered digital banking platform (launching Q4 2025)","Credit building services","Cash advance","Auto loan refinancing"]

Unique value

First company to offer vehicle-secured revolving credit card unlocking $4 trillion in consumer assets tied up in vehicles. AI-powered platform automates underwriting, asset verification, and lien filings in seconds rather than weeks.

Target customer

Non-prime American consumers (65M+ underserved Americans) who are typically denied access to traditional credit and banking products, with equity in their vehicles

Industries served

["Financial Services","Fintech","Consumer Credit","Digital Banking"]

Technology advantage

Yendo's proprietary AI platform enables automated underwriting that reduces origination costs by up to 95% compared to traditional lenders. The asset-backed model allows them to offer credit limits up to 8x higher than traditional offerings for non-prime consumers.

How they differentiate

Yendo differentiates by offering a revolving line of credit through a vehicle-secured credit card rather than traditional installment loans. Their AI-powered underwriting provides higher credit limits at better rates, reports to all three credit bureaus for credit building, and offers more financial flexibility than predatory title loans.

Main competitors

["TitleMax","OneMain Financial","Traditional Title Loan Lenders","Secured credit card providers","Subprime auto lenders"]

Key partnerships

["Spice Expeditions","Autotech Ventures","FPV Ventures","Pelion Venture Partners","Mark Cuban","Clocktower Technology Ventures","i80 Group","Cross River Bank (card issuer)"]

Notable customers

["Individual consumers with vehicle equity seeking credit access, particularly those underserved by traditional financial systems"]

Major milestones

["Launched first vehicle-secured credit card","Raised $24M Series A in 2023","Raised $50M Series B in October 2025","Secured $150M debt facility with i80 Group","Grew over 700% in 2023","Planning AI-powered digital bank launches for Q4 2025","Expanded to 23+ states with nationwide expansion planned"]

Growth metrics

Company grew over 700% in 2023, saved customers over $200M in interest and fees, achieves double-digit monthly growth, plans wave of product launches in Q4 2025

Market positioning

Yendo positions itself as the fintech solution for the 65 million 'non-prime' American consumers underserved by traditional financial institutions, providing super-prime-like credit experience to non-prime borrowers through asset-backed lending.

Geographic focus

United States - currently operating in 23+ states with plans to expand nationwide

Patents and IP

Proprietary AI systems for automated underwriting, asset verification, and lien filing (specific patents not publicly disclosed)

About Jordan Miller

Co-Founder & CEO at Yendo. Previously Co-Founder at StreamCard, M&A Consultant at Bain & Company, and Investment Banking Analyst at J.P. Morgan. Holds BBA in Finance from Southern Methodist University - Cox School of Business.

Official website: