Zuddl launches Sidekick and Ask Zuddl AI agents to automate event branding and reporting

Zuddl, an event management platform for B2B marketing teams, introduced two AI agents in a blog post dated January 29, 2026. Zuddl Sidekick applies branding to event widgets and visuals from natural-language prompts, generates production-ready CSS, and handles image edits such as background removal, resizing and centering. Ask Zuddl answers questions about event performance, engagement and revenue, and offers comparisons, forecasts, risk signals and recommendations. Zuddl's agents page also lists a Branding Agent and says the agents can automate up to 80% of work across design and reporting. That figure is the company's own claim.

The release shows how event software vendors are moving from dashboards to agents that carry out routine tasks. Zuddl cites a statistic, attributed to sentisight.ai, that event professionals spend nearly 40% of their time on administrative work. The company also stresses control: the agents ask for a single confirmation before changing anything, reject out-of-domain requests, block access escalation, allow undo and keep a full audit trail. Zuddl states that customer data is not used to train AI models, that each customer's data is isolated, and that queries and responses are stored for up to 400 days.

For builders, the guardrail design is a practical template: scoped permissions, confirm-before-write and audit logs make agent actions easier for enterprise buyers to approve. For investors, the page lists SOC 2 Type 2 and ISO/IEC 27001:2022 among its certifications, which are the compliance markers large buyers typically check. Customer results on the site, such as Zylo's 26% increase in registrations, remain vendor-reported.