Pika Labs has launched AI Selves, a groundbreaking feature enabling users to create autonomous digit...
The AMW Read
The article updates the agentic landscape by describing Pika Labs' shift from generative media toward persistent, cross-platform autonomous digital identities.
Pika Labs has launched AI Selves, a groundbreaking feature enabling users to create autonomous digital twins with persistent memory that can operate across Telegram, Discord, WhatsApp and other platforms. This marks a critical evolution in agentic AI, moving beyond task-based assistants to persistent digital identities that learn, adapt and act independently on behalf of users. With 80% of enterprise apps expected to embed AI agents by 2026 and the digital twin market projected to reach USD 328.51 billion by 2033, Pika positions itself at the intersection of personal productivity and scalable digital presence. The implications for content creators, professionals and businesses are substantial, though privacy concerns and autonomous decision-making boundaries remain critical challenges to address.