Calo
Category: AI Search / Retrieval
Calo is a direct-to-consumer food tech company offering personalized meal plans for busy individuals through nutritional algorithms. Calo was founded in 2019. The company is led by Ahmed Alrawi. Based in Riyadh, Saudi Arabia. Team size: 500+. Total funding raised: $90.5 million. Latest round: Series B. Key investors include Nuwa Capital, Khwarizmi Ventures, 500 Startups, Savour Ventures, Nama Ventures, AlJazira Capital, STV, Al Faisaliah Group.
- Founded
- 2019
- Headquarters
- Riyadh, Saudi Arabia
- Team size
- 500+
- Total funding
- $90.5 million
Value proposition
Calo provides nutritious, ready-to-eat meals tailored to individual dietary needs, delivered directly to customers.
Products and solutions
Ready-to-eat meals
Unique value
Calo's unique approach lies in its focus on health-conscious, ready-to-eat meals tailored to individual dietary needs.
Target customer
Health-conscious individuals seeking convenient meal solutions
Industries served
Food Technology, Health and Wellness
Technology advantage
Utilizes technology to personalize meal plans and streamline delivery logistics.
How they differentiate
Focus on health-conscious, personalized meal plans
Main competitors
Hello Fresh, Blue Apron, Freshly
Key partnerships
Nuwa Capital, Khwarizmi Ventures, Armah Sports Company
Notable customers
290,000+ individual subscribers across MENA and UK, Armah Sports Company (gym partnership)
Major milestones
Raised $39M Series B extension (Jul 2025) for AI push & UK expansion, acquired UK meal brands Fresh Fitness Food & Detox Kitchen (Apr 2025), partnered with Armah Sports Company (May 2025), launched Calo Black AI-powered chef
Growth metrics
Rapid growth with expansion into new markets
Market positioning
Emerging leader in the Middle Eastern market with plans for global expansion
Geographic focus
Middle East with plans for international expansion
Patents and IP
Not publicly disclosed
About Ahmed Alrawi
Ahmed Alrawi is the Founder and CEO of Calo, a direct-to-consumer food tech company. He is a serial entrepreneur with a background in technology and growth. Prior to Calo, he co-founded Malaeb, a community app for sports enthusiasts. He attended the University of Bahrain.
Official website: https://www.calo.app