CreateBytes
Category: AI Developer Tools
AI product engineering studio building custom AI/ML software and GenAI-integrated products for enterprises, with an impact/outcome-linked pricing model. CreateBytes was founded in 2019. The company is led by Priyanshi Tater. Based in Gurugram (Gurgaon), Haryana, India. Team size: 101-500. Total funding raised: 0. Latest round: Bootstrapped.
- Founded
- 2019
- Headquarters
- Gurugram (Gurgaon), Haryana, India
- Team size
- 101-500
- Total funding
- 0
Value proposition
End-to-end AI product engineering — from custom software development to GenAI integration and MLOps — priced on the business outcomes/revenue impact delivered to clients rather than billable hours.
Products and solutions
AI & ML / GenAI product engineering and custom enterprise software, YugYog.ai (behavioral video intelligence / workplace safety), CB Vision (computer vision API), KriGat (movement/physiology analysis for gyms & physio), DDPro / Direct Debit Pro (fintech recurring payments), CBXperts (AI education/mentorship), Vision API, Brand Watch, MVP Builder, IoT, design and full-stack product engineering
Unique value
Impact-based/result-linked pricing model tying fees to client revenue impact rather than time-and-materials billing, combined with full-stack AI product engineering (ideation to MLOps).
Target customer
Mid-market and enterprise businesses across hospitality, defence, e-commerce, cosmetics, edtech, fintech, agritech, and healthtech seeking AI/ML and GenAI product development.
Industries served
Hospitality, Defence, E-commerce, Cosmetics, EdTech, FinTech, AgriTech, HealthTech
Technology advantage
Deep embedding of AI/ML and GenAI into client products' core architecture (reported AI now drives ~70% of engineering revenue, up from 5-10%), ISO-certified delivery processes, in-house AI education arm (CBXperts) building a pipeline of AI-skilled engineers.
How they differentiate
Outcome/impact-linked pricing model (charging based on client revenue impact) versus traditional billable-hours consulting/dev-shop pricing used by most competitors.
Main competitors
Codiste, DataToBiz, Rapid Innovation (Indian custom AI/ML development and product engineering agencies)
Key partnerships
Altrix Labs (revenue-share / co-build for UK-market projects)
Notable customers
LoveChild by Masaba, Khatabook, NimNim, Edly, Luxe Fitness, HST Hospitality
Major milestones
Founded 2019 in Gurugram by Priyanshi Tater (CEO) and Aditya Chhabra (CTO), grew to 150+ projects and 80+ clients across 8+ industries, pivoted core business toward AI/GenAI (AI now ~70% of revenue), launched CBXperts AI education arm and productized offerings (YugYog.ai, CB Vision, KriGat, DDPro), featured in YourStory (Dec 2025) for impact-based AI pricing model.
Growth metrics
80+ happy clients; 150+ projects completed; ~200-member team; AI now accounts for ~70% of engineering revenue (up from 5-10%); estimated annual revenue ~$11.6M (Growjo estimate, unverified).
Market positioning
Boutique AI product engineering studio positioned between large IT services firms (TCS, Infosys) and narrow AI point-solution vendors, targeting mid-market/enterprise clients wanting embedded AI transformation.
Geographic focus
India-headquartered, serving India and global (US/international) enterprise clients.
About Priyanshi Tater
Co-Founder & Design Director, CreateBytes; also Founder of Style Alchemy (brand/personal identity design). Studied at National Institute of Fashion Technology, Delhi.
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Official website: https://createbytes.com