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Flock Safety

Category: AI in Government / Public Sector

A public safety technology company that provides a subscription-based service to eliminate crime using devices like automated license plate readers (ALPRs) and audio detection systems. Flock Safety was founded in 2017. The company is led by Garrett Langley. Based in Atlanta, Georgia, USA. Team size: 501-1000. Total funding raised: $958M. Latest round: Series F. Key investors include Andreessen Horowitz, Tiger Global Management, Meritech Capital Partners, Matrix Partners, Bedrock Capital, Y Combinator.

Founded
2017
Headquarters
Atlanta, Georgia, USA
Team size
501-1000
Total funding
$958M

Value proposition

To reduce and solve crime by providing law enforcement and private entities with objective evidence and a collaborative network to identify suspects and vehicles.

Products and solutions

Flock Safety Falcon® (ALPR Camera), Flock Safety Raven® (Gunshot Audio Detection), FlockOS® (Centralized Software Platform), Flock Safety Wing® (Integration for existing cameras), Live Video and Mobile App

Unique value

Flock Safety's 'public safety-as-a-service' model combines hardware, software, and data into a single subscription. Its key differentiator is the creation of a vast, interconnected network that allows for data sharing and collaboration between thousands of law enforcement agencies, businesses, and communities.

Target customer

Law enforcement agencies, cities, businesses, schools, and homeowner associations (HOAs).

Industries served

Public Safety / Law Enforcement, Government / Smart City, Commercial & Retail, Education, Real Estate (HOAs & Apartments)

Technology advantage

The primary advantage is the network effect of its platform; as more cameras are added, the network becomes more powerful for tracking vehicles across jurisdictions. Their proprietary 'Vehicle Fingerprint™' technology allows searching for vehicles by characteristics like color, make, and unique features, not just license plates. The subscription model lowers the barrier to entry for customers.

How they differentiate

Flock Safety differentiates itself by marketing its services not only to law enforcement agencies but also to private entities such as homeowners' associations, schools, and businesses. This strategy creates a broader, interconnected network of cameras that can share data with police. The company operates on a lease-based model, owning and maintaining the devices, which lowers the upfront costs for its customers. Furthermore, Flock Safety is expanding its offerings to become a comprehensive public safety platform, incorporating features like gunshot detection and drone surveillance.

Main competitors

SoundThinking (PlateRanger), Deep Sentinel, Citizen

Key partnerships

Axon (Public safety technology leader), National Real Time Crime Center Association (NRTCCA), ForceMetrics, National Center for Missing & Exploited Children (NCMEC), Innovia Co-op (for HOAs), Homegrown (Thriving Cities Fund initiative)

Notable customers

Law enforcement agencies, Homeowners' associations, Schools, Retailers, Commercial and residential property managers

Major milestones

Named the #1 fastest-growing company in Georgia by the ACG., Technology used in 10% of all successful crime investigations in the U.S., Assisted in the recovery of over 1,000 missing persons., Processes over 1 million license plates daily., Included in the CNBC Disruptor 50 list.

Growth metrics

Flock Safety has surpassed $300 million in annual recurring revenue, reflecting a 70% year-over-year increase. The company reached a valuation of $7.5 billion after its latest funding round and works with over 4,800 law enforcement agencies.

Market positioning

Flock Safety is a market leader in the ALPR (Automated License Plate Recognition) sector for law enforcement and community safety. The company's rapid growth, substantial funding, and extensive network of over 4,800 law enforcement customers solidify its dominant position in the market.

Geographic focus

Flock Safety's primary geographic focus is the United States, with its operations and customer base predominantly located within the country.

Patents and IP

The company holds patents for its 'Vehicle Fingerprint™' technology and has registered trademarks for its product names like 'Flock Safety Raven'.

About Garrett Langley

Garrett Langley is a serial entrepreneur with a background in electrical engineering from Georgia Institute of Technology. Prior to founding Flock Safety in 2017, he co-founded Experience, a live events technology company that was acquired by Cox Enterprises, and Clutch, a monthly car subscription service. His career is marked by building technology-first companies to solve tangible problems.

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