Keychain
Category: AI in Supply Chain / Logistics
An AI-powered matchmaking platform connecting consumer packaged goods (CPG) brands with manufacturers. Keychain was founded in 2024. The company is led by Oisin Hanrahan. Based in New York, USA. Team size: 51-200. Total funding raised: $68 million. Latest round: Series B. Key investors include Wellington Management, BoxGroup, Lightspeed Venture Partners, General Mills, The Hershey Company, Schreiber Foods, SV Angel.
- Founded
- 2024
- Headquarters
- New York, USA
- Team size
- 51-200
- Total funding
- $68 million
Value proposition
To bring transparency and efficiency to the CPG manufacturing ecosystem by using AI to match brands with the right manufacturing partners.
Products and solutions
Manufacturing matchmaking platform, AI-powered operating system for CPG manufacturers
Unique value
Using AI to create a transparent, data-driven marketplace for CPG manufacturing, replacing the traditional opaque and relationship-based approach.
Target customer
Consumer Packaged Goods (CPG) brands, retailers, and manufacturers.
Industries served
Consumer Packaged Goods (CPG), Food & Beverage
Technology advantage
Proprietary database of manufacturers and an AI-powered matching algorithm that streamlines the discovery and collaboration process.
How they differentiate
Keychain differentiates itself through its AI-powered matchmaking platform that connects CPG brands with a vetted network of over 10,000 manufacturers. Unlike traditional, manual sourcing methods, Keychain offers a streamlined and data-driven approach. The recent launch of KeychainOS, a full-scale operating system, further sets it apart by helping manufacturers manage their entire production cycle, not just sourcing. This CPG-specific solution is positioned as a more agile and intelligent alternative to cumbersome, generic ERP systems.
Main competitors
Traditional Sourcing Methods (trade shows, personal networks), Legacy ERP Systems (Oracle, QAD, Plex), In-house sourcing teams
Key partnerships
General Mills, The Hershey Company
Notable customers
7-Eleven, Whole Foods, General Mills, Aura Bora
Major milestones
Launched its AI-powered manufacturing platform., Secured a $30 million Series B funding round., Launched KeychainOS, an AI-powered operating system for CPG manufacturers., Expanded its platform to include packaging and ingredients verticals., Reached over $1 billion in projects posted per month on the platform.
Growth metrics
As a private company, Keychain does not disclose detailed financial metrics. However, it has reported having over 10,000 manufacturers on its platform and processing over $1 billion in monthly project volume.
Market positioning
Keychain is positioning itself as the leading AI-powered platform for CPG manufacturing, aiming to become the industry standard for sourcing and managing production. It targets a wide range of customers, from large CPG brands and retailers like General Mills and Whole Foods to smaller, emerging brands. By offering a transparent and efficient marketplace, Keychain is disrupting the traditionally opaque and relationship-based CPG manufacturing sector.
Geographic focus
Keychain's primary market focus is on North America, serving clients in the United States and other Western markets. The company has significant development operations in Gurugram, India, to support its platform and global growth.
Patents and IP
No publicly available information.
About Oisin Hanrahan
Previously Co-founder of Handy, which was acquired by Angi. He then served as CEO of Angi from March 2021 to December 2023.
Official website: https://www.keychain.com