Pallet
Category: AI in Supply Chain / Logistics
Pallet offers an AI-powered workforce solution called CoPallet that automates complex back-office and administrative workflows for logistics providers. Pallet was founded in 2022. The company is led by Sushanth Raman. Based in San Francisco, CA, USA. Team size: N/A. Total funding raised: $50 million. Latest round: $27 million Series B funding round (announced as of latest available update, led by General Catalyst). Key investors include General Catalyst, Bain Capital Ventures, Activant Capital, Bessemer Venture Partners, BoxGroup, Vicus Ventures, Dan Lewis (Microsoft CPO), Girish Rishi (former BlueYonder CEO), Steve Fredette.
- Founded
- 2022
- Headquarters
- San Francisco, CA, USA
- Team size
- N/A
- Total funding
- $50 million
Value proposition
Increases productivity, efficiency, and accuracy in supply chain operations by automating repetitive logistics workflows, cut operational costs up to 50%, and minimize errors.
Products and solutions
CoPallet (AI workforce platform), AI agents for tasks like order entry, quoting, tracking, customs filings, invoicing, appointment scheduling, Insights AI (generative AI tool for proactive recommendations)
Unique value
Blends AI technology with a human-in-the-loop approach to automate end-to-end administrative logistics tasks, targeting the massive $1T global logistics back-office spend.
Target customer
Logistics providers including freight brokers, third-party logistics providers (3PLs), freight forwarders, carriers, and shippers.
Industries served
Logistics, Supply Chain Management, Transportation (including trucking, ocean, rail, final mile), Warehousing
Technology advantage
Leverages advanced AI, computer vision, and generative AI to deliver automation at scale—operating 10x faster and at half the cost of traditional staffing models—while bridging fragmented legacy logistics systems.
How they differentiate
Focuses exclusively on automating administrative and back-office tasks with an AI workforce, unlike competitors that concentrate on physical operations or traditional TMS/WMS functionalities.
Main competitors
Freight Tiger, Logospot, Descartes Systems Group
Key partnerships
Close collaboration with nearly 100 logistics companies, Strategic guidance from key investors including General Catalyst
Notable customers
Freight brokers, 3PLs, Freight forwarders, Carriers, Shippers (including early engagements with companies like BLK Out Logistics and Victory Final Mile)
Major milestones
Raised $50 million in total funding Launched CoPallet, an innovative AI workforce for logistics Automated key administrative workflows for numerous customers to deliver substantial cost and time savings Expanded product, engineering, and operational teams to meet growing market demand
Growth metrics
Rapid expansion with a customer base nearing 100 logistics companies and surging demand for AI-driven automation in logistics.
Market positioning
Positioned as a modern operating system for logistics, streamlining administrative tasks to enhance operational efficiency and cost-effectiveness.
Geographic focus
Primarily North America with scalable global operations supported by international teams.
Patents and IP
No publicly disclosed patents as of the latest available data.
About Sushanth Raman
Sushanth Raman is the Co-Founder and CEO of Pallet, an AI-powered logistics automation company. Before founding Pallet in 2022, he was an engineer at the low-code startup Retool. His prior experience includes roles as a Product Manager at both Google and Microsoft, and a software engineering position at HealthTap. He holds a Bachelor of Science in Computer Science and Economics from Columbia University. His motivation to start Pallet stems from his family's background in the logistics industry and seeing the potential for automation.
Official website: https://www.pallet.com/