SAIM
Category: AI in Manufacturing
Korean industrial safety AI SaaS startup providing AI-powered safety management ERP and document automation for compliance with the Serious Disaster Punishment Act SAIM was founded in 2021. The company is led by Seong Ju-pil (성주필). Based in Seoul, South Korea. Team size: 1-10. Latest round: Seed. Key investors include CNT Tech (씨엔티테크).
- Founded
- 2021
- Headquarters
- Seoul, South Korea
- Team size
- 1-10
Value proposition
AI-powered safety management platform that automates compliance documentation (risk assessments, safety reports, training materials) using RAG-based LLMs trained on Korean safety regulations, freeing safety managers to focus on on-site safety rather than paperwork
Products and solutions
SafeBuddy (세이프버디) - AI safety assistant / safety management ERP for Serious Disaster Punishment Act compliance, SafeEdu (세이프에듀) - AI safety & health education system, Smart Construction Integrated Dashboard, SafeBuddy AI Center - AI one-click document generation system
Unique value
Only Korean industrial safety AI platform combining ERP-grade compliance management with RAG-based AI document automation, specifically tailored to Korea's Serious Disaster Punishment Act requirements
Target customer
Construction companies, manufacturing plants, facility management firms, public institutions in Korea that need to comply with the Serious Disaster Punishment Act and industrial safety regulations
Industries served
Construction, Manufacturing, Facility Management, Public Sector, Golf course operations, Contract/subcontract safety management
Technology advantage
RAG-based AI system referencing Korean KOSHA safety guidelines and legal frameworks; GS certification 1st grade (2025); patented AI-based smart safety education system (co-developed with Hyundai Engineering & Construction); modular templates for rapid industry-specific deployment; API integration with existing enterprise systems
How they differentiate
Focus on document automation for safety compliance (not just video monitoring); RAG-based AI that references Korean-specific safety laws and regulations; modular templates for different industries; strong UX designed for digitally disadvantaged workers (large buttons, chat-style input); proven enterprise references (Hyundai E&C, DL E&C)
Main competitors
SAIGE (세이지) - AI vision-based safety monitoring, SphereAX (스피어에이엑스) - AI vision safety solutions, Traditional safety management software vendors
Key partnerships
Hyundai Engineering & Construction (multi-year PoC and joint patent for AI safety education system), CNT Tech (accelerator/investor), KICT (Korea Institute of Civil Engineering and Building Technology) - Smart Construction Support Center
Notable customers
Hyundai Engineering & Construction (현대건설), DL E&C (DL이앤씨), Al Square Design (알스퀘어디자인), Shinil (신일), Korea Water Resources Survey Institute (한국수자원조사기술원), CHM (씨에이치엠)
Major milestones
2021: Company founded, 2023: DL E&C Open Innovation 1st place, Ministry of SMEs Award, 2025: SafeBuddy GS certification 1st grade, 2025 Smart Construction EXPO Grand Prize, Korea Construction Safety Academy National Assembly Member Commendation, AI-based smart safety education system patent registration (co-owned with Hyundai E&C), 2026: K-StartHub selection, Seoul-type R&D selection, Seed investment from CNT Tech
Growth metrics
7,000+ registered workers using the platform; targeting ₩1B+ annual revenue and 100+ paid customers
Market positioning
Early-stage Korean startup in the industrial safety digital transformation market, positioned as an AI-powered compliance automation platform for the Serious Disaster Punishment Act market
Geographic focus
South Korea
Patents and IP
AI-based smart safety education system patent (co-registered with Hyundai Engineering & Construction, April 2025); 4 patent applications filed; 2 trademark applications
About Seong Ju-pil (성주필)
Ex-Daelim Industrial (10+ years in construction/manufacturing field, 5 years in smart safety); founded SAIM in 2021 after identifying the gap between compliance paperwork and actual on-site safety
Latest news about SAIM
More AI in Manufacturing companies
Official website: https://www.safebuddy.co.kr