How much funding has WizCommerce raised?

WizCommerce has raised $21.8 million in total funding. Their latest funding round was Series A, $8.0M, 2025-08, led by Peak XV Partners. Key investors include Peak XV Partners, Blume Ventures, Z47, Alpha Wave Global, 100X VC.

Where is WizCommerce headquartered?

WizCommerce is headquartered in Washington, DC, United States. The company has a team of 51-200 people.

What does WizCommerce do?

WizCommerce operates in the AI Agents sector. An all-in-one, AI-powered B2B e-commerce platform designed for wholesalers, distributors, and manufacturers to digitize and streamline their sales operations. Empowers B2B businesses to digitize their end-to-end sales cycle, from lead generation and order taking to payment processing and inventory management, enabling them to sell more efficiently and scale faster.

When was WizCommerce founded?

WizCommerce was founded in 2020. It is based in Washington, DC, United States.

How much funding has WizCommerce raised?

WizCommerce has raised $21.8 million in total funding. Key investors include Peak XV Partners, Blume Ventures, Z47, Alpha Wave Global, 100X VC.

Who is the CEO of WizCommerce?

Divyaanshu Makkar is the CEO of WizCommerce. The company was founded in 2020.

Where is WizCommerce located?

WizCommerce is headquartered in Washington, DC, United States.

What funding stage is WizCommerce at?

WizCommerce is currently at the Growth Stage stage.

How many employees does WizCommerce have?

WizCommerce has approximately 51-200 employees.

WizCommerce

Category: AI Agents

An all-in-one, AI-powered B2B e-commerce platform designed for wholesalers, distributors, and manufacturers to digitize and streamline their sales operations. WizCommerce was founded in 2020. The company is led by Divyaanshu Makkar. Based in Washington, DC, United States. Team size: 51-200. Total funding raised: $21.8 million. Latest round: Series A, $8.0M, 2025-08, led by Peak XV Partners. Key investors include Peak XV Partners, Blume Ventures, Z47, Alpha Wave Global, 100X VC.

Founded: 2020
Headquarters: Washington, DC, United States
Team size: 51-200
Total funding: $21.8 million

Value proposition

Empowers B2B businesses to digitize their end-to-end sales cycle, from lead generation and order taking to payment processing and inventory management, enabling them to sell more efficiently and scale faster.

Products and solutions

WizShop (B2B eCommerce portal), WizOrder (AI sales rep app), WizStudio (AI catalog & product imagery), WizPay (embedded B2B payments), WizCRM (AI-first wholesale CRM), Kai / WizPilot AI sales assistants, AI Order Entry Assistant

Unique value

WizCommerce stands out by offering a vertically-focused SaaS platform tailored specifically for the complexities of B2B commerce, as opposed to generic e-commerce solutions. Its integration of AI throughout the entire sales process provides a holistic and intelligent approach to B2B sales.

Target customer

B2B wholesalers, distributors, and manufacturers across various industries.

Industries served

Fashion and Apparel, Home and Lifestyle, Beauty and Cosmetics, Food and Beverage, General Wholesale

Technology advantage

AI-native wholesale stack: multi-format AI order entry (email/PDF/scan/voice), AI sales copilots (Kai/WizPilot), AI catalog imagery (WizStudio), wholesale-native pricing/catalogs, and deep ERP sync (NetSuite, QuickBooks, Fishbowl) unifying field sales, B2B portals, and back office.

How they differentiate

WizCommerce differentiates itself by focusing specifically on the B2B commerce needs of wholesalers, manufacturers, and distributors. Unlike more generic or B2C-focused platforms like Shopify and BigCommerce, WizCommerce provides an all-in-one, AI-powered solution with features tailored for B2B transactions, such as custom pricing and bulk ordering.

Main competitors

Shopify, BigCommerce, Pepperi

Key partnerships

Information on specific strategic partnerships is not publicly available.

Notable customers

Zuo Modern, Jaipur Living, Howard Elliott, Pom Pom at Home, Loloi Rugs, Arteriors Home, Ganz, Zia Pia, Indian Touch of Gallup

Major milestones

Rebranding from SourceWiz to WizCommerce, $8M Series A led by Peak XV (Aug 2025), $8.3M growth/bridge round led by Blume (Jul 2026), Launch of WizCRM AI-first CRM for wholesalers (Aug 2026), Launch of Kai AI sales assistant and WizStudio

Growth metrics

Around Series A (Aug 2025): ~$1.5M ARR (~$1.2M US), 205% NRR, 70+ customers, 700+ sales reps, 300K+ buyers, $100M+ GMV processed annually (Blume/Peak XV commentary).

Market positioning

WizCommerce is positioned as a specialized, AI-native sales and e-commerce platform for the wholesale distribution sector.

Geographic focus

Primary market is North America (United States). LinkedIn lists HQ in Washington, DC; company also operates from Bengaluru/Gurugram (India), San Francisco, Dover (DE), and Abu Dhabi.

Patents and IP

Information on patents or specific intellectual property is not publicly available.

About Divyaanshu Makkar

Investor at Bessemer Venture Partners; Senior Consultant at EY-Parthenon (IIT Delhi, Berkeley Haas)

More AI Agents companies

Official website: https://www.wizcommerce.com/