7Learnings
Category: AI in Analytics & BI
7Learnings offers an AI-powered retail optimization platform for B2C companies, focusing on dynamic pricing, marketing optimization, and automated decision-making to boost profits. 7Learnings was founded in 2019. The company is led by Felix Hoffmann. Based in Berlin, Germany. Team size: 11-50. Total funding raised: Over €18 million (Seed €4M + Series A €4M+ + Series B €10M+). Latest round: Series B, over €10 million, announced in May 2025. Key investors include Acton Capital, HTGF (High-Tech Gründerfonds), Ventech, Celonis managers, Elmar Broscheit.
- Founded
- 2019
- Headquarters
- Berlin, Germany
- Team size
- 11-50
- Total funding
- Over €18 million (Seed €4M + Series A €4M+ + Series B €10M+)
Value proposition
Maximize retailers' profits and revenues (typically >10% increase) through AI-driven predictive pricing and unified pricing and marketing decisions.
Products and solutions
Predictive Pricing Software (Price Optimization), Retail Optimization Platform, Performance Marketing Optimization, Order Optimization
Unique value
Integrates pricing and marketing optimization in a unified, AI-driven platform specifically designed for dynamic retail environments.
Target customer
E-commerce companies and B2C retailers
Industries served
Retail, E-commerce
Technology advantage
Utilizes advanced machine learning algorithms for demand forecasting and price elasticity analysis to enable automated pricing decisions across multiple channels.
How they differentiate
Focuses on holistic optimization by seamlessly merging pricing and marketing, offering deep predictive analytics and ease of implementation to deliver tangible profit improvements.
Main competitors
Competera, Revionics (an Aptos company), Pricemoov
Key partnerships
Tradebyte, Google for Startups Accelerator: AI First
Notable customers
meinemarkenmode.de, Mister Spex, ABOUT YOU, TAKKT AG, JUNIQUE, Tamaris, Westwing, Tom Tailor, Galeria, kfzteile24, Bonprix, DK Company, Oh Polly
Major milestones
Secured Series B funding for international expansion with focus on North America Developed a unified platform that integrates pricing and marketing optimization Incorporated in the United States (October 2025) to accelerate North American expansion Launched Order Optimization as third product pillar
Growth metrics
Client profits typically increase by >10% on average; one case study reported a 13% revenue increase.
Market positioning
A leading AI-powered retail optimization and predictive pricing platform for e-commerce and D2C retailers.
Geographic focus
Primarily Europe with active expansion into North America
Patents and IP
Not publicly disclosed
About Felix Hoffmann
Felix Hoffmann is the Founder and CEO of 7Learnings. He was previously a Product Owner of Price Optimization at Zalando SE, where he led the algorithm development team. He also has experience as a Project Manager at Kearney, focusing on pricing models and strategies.
Official website: https://7learnings.com/