Actly
Category: AI Agents
Kuwait-based AI startup building AI agents that deliver personalized customer experiences through behavioral analytics, predictive insights, and real-time reporting. Actly was founded in 2024. The company is led by Ahmad AlObaid. Based in Kuwait City, Kuwait. Team size: 1-10. Latest round: Seed. Key investors include ZAINIAC (Zain Group's internal innovation program).
- Founded
- 2024
- Headquarters
- Kuwait City, Kuwait
- Team size
- 1-10
Value proposition
Actly provides AI agents that automate customer conversations (20,000+ monthly), delivering personalized, interactive experiences while providing actionable decision intelligence through behavioral analytics, predictive data insights, and real-time reporting.
Products and solutions
AI-powered customer experience agents, embeddable chat widget, multi-channel AI agent platform (chat and voice), customizable AI agents with tailored tone, actions, and workflows, performance dashboards and analytics
Unique value
AI agent powerhouse built from within a telecom operator (Zain) with deep understanding of enterprise customer needs; combines behavioral analytics, predictive reporting, and real-time insights in a single platform; one agent replaces an entire team's workload
Target customer
Enterprise businesses, particularly in telecom and customer service sectors; starting with Zain Kuwait operations
Industries served
Telecommunications, Customer Service, CRM, Enterprise Customer Experience
Technology advantage
Built on real telecom customer data and operational experience from Zain Kuwait; AI agents that handle 20,000+ conversations/month; multi-channel (chat + voice) support; seamless integration with existing business workflows and data sources
How they differentiate
Unlike general-purpose AI chatbot platforms, Actly was built from within a telecom operator with direct enterprise operational experience; focuses on actionable decision intelligence (not just chat); combines behavioral analytics, predictive reporting, and real-time insights in a unified platform; backed by Zain's regional telecom presence for distribution
Main competitors
Ada (AI customer experience platform), Forethought (AI customer support), Intercom (AI customer service)
Key partnerships
Zain Group (via ZAINIAC innovation program - strategic investor and incubator), Zain Kuwait (first integration partner)
Notable customers
Zain Kuwait (first integration partner), select enterprise customers in trial phase
Major milestones
May 2025: Received strategic investment from ZAINIAC (Zain Group's innovation program), May 2025: First startup incubated and funded by ZAINIAC, 2025: Platform in final development stages with enterprise trials, Plans to integrate into Zain Kuwait operations and expand to other Zain markets
Growth metrics
Automating 20,000+ monthly conversations; in final stages of development with enterprise customer trials underway
Market positioning
Early-stage AI startup in the MENA region, specifically Kuwait, targeting the enterprise AI customer experience market with a focus on telecom and customer service verticals
Geographic focus
Kuwait (home market), with planned expansion to other markets where Zain Group operates across the Middle East and Africa
About Ahmad AlObaid
Ex-Zain Kuwait Employee; Electrical Engineering graduate with Computer Engineering minor, University of Colorado Denver
Official website: https://www.goactly.com