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AnyMind Group

Category: AI in Marketing

AnyMind Group is a BPaaS (Business Process as a Service) technology company providing end-to-end commerce enablement platforms across marketing, e-commerce, logistics, manufacturing, and creator growth, with a growing AI solutions portfolio. AnyMind Group was founded in 2016. The company is led by Kosuke Sogo (十河 宏輔). Based in Minato-ku, Tokyo, Japan. Team size: 500+. Total funding raised: $91.7M. Latest round: Series D. Key investors include JAFCO Asia, LINE Corporation, Mirai Creation Fund (backed by Toyota & SMBC), Dream Incubator, VGI Global Media, Tokyo Century Corporation, Japan Post Investment Corporation, Mitsubishi UFJ Capital, JIC Venture Growth Investments, Nomura SPARX Investment, PROTO Ventures, Gunosy.

Founded
2016
Headquarters
Minato-ku, Tokyo, Japan
Team size
500+
Total funding
$91.7M

Value proposition

AnyMind Group provides an integrated suite of proprietary platforms spanning the entire commerce value chain — from cloud manufacturing and e-commerce management to influencer marketing, logistics, and AI-powered analytics — enabling brands, publishers, and creators to operate seamlessly across Asia and beyond.

Products and solutions

AnyAI (Data & AI Platform), AnyAI Studio (Enterprise AI Development Service), AnyAI DSP (AI Demand Side Platform), AnyAI Video (AI Video Content Platform), AnyLive (AI Live Commerce), AnyX (E-commerce Management), AnyTag (Influencer Marketing), AnyManager (Media & E-commerce Growth), AnyCreator (Creator Growth), AnyLogi (International Shipping), AnyChat (Conversational Commerce), AnyShop (E-commerce Development)

Unique value

Unique combination of BPaaS (software + operations) across marketing, EC, and logistics verticals, with proprietary operational data that feeds into AI solutions like AnyAI and AnyAI Studio, enabling enterprise-grade AI development grounded in real business processes rather than generic AI tools.

Target customer

Brands/enterprises (for commerce enablement, marketing, D2C); Publishers (for monetization and audience growth); Content creators (for brand building, monetization, and merchandise)

Industries served

Marketing & Advertising, E-commerce & D2C, Logistics & Supply Chain, Manufacturing, Creator Economy, Publishing & Media

Technology advantage

BPaaS model combining proprietary software with operational services; 15-market Asia-wide presence with deep local expertise; proprietary operational data across marketing, EC, and logistics feeding AI models; Google Cloud Generative AI Partner; publicly listed (TSE Growth: 5027) providing capital for M&A; 10+ acquisitions expanding capabilities across the region

How they differentiate

Unlike pure-play SaaS or consulting firms, AnyMind Group combines proprietary software platforms with hands-on operational services (BPaaS model), giving them unique access to real business data across marketing, e-commerce, and logistics. This operational data advantage feeds their AI solutions (AnyAI, AnyAI Studio), enabling them to build AI systems grounded in actual business processes rather than generic models. Their pan-Asia footprint (15 markets) and 10+ strategic acquisitions create a vertically integrated commerce infrastructure that competitors find hard to replicate.

Main competitors

Criteo (NASDAQ: CRTO), BigCommerce, Bazaarvoice, AdRoll

Key partnerships

Google Cloud (Certified Service Partner & Generative AI Solutions Partner), LINE Corporation (strategic investment & ad collaboration), Truecaller (exclusive ad intermediary for MENA & SEA), TVB Music Group (Xiaohongshu expansion), Treasure Hunter (Korea creator management), SOON ENT (Korea creator economy), REJECT (Japanese esports brand), MUSCAT GROUP (brand growth model), UPS (Japan logistics collaboration)

Notable customers

SHEIN, Mizuno, S-Pure, Knorr, Laurier, Ramos, ANGLERS

Major milestones

2016: Founded as AdAsia Holdings in Singapore, 2018: Rebranded to AnyMind Group, 2020: Raised $26.4M Series C, expanded into D2C, 2022: Raised ¥4B Series D ($29.4M), 2023: IPO on Tokyo Stock Exchange Growth Market (Ticker: 5027), 2024: Joined Google Cloud Generative AI Partner ecosystem, 2024: Launched AnyAI data & AI platform, 2026: Acquired MISM, Bcode, and Sun Smile (Jan 2026), 2026: Launched AnyAI Studio for enterprise AI development (Jun 2026), 2026: Launched AnyAI DSP (Jun 2026), 2026: Launched AnyAI Video (2026)

Growth metrics

Revenue JPY 57.3B (~$383M) FY2026; 2,000+ employees; 15 markets; 25 offices; 1,000+ enterprises served; 1,800+ publishers served; 3,000+ creators served; Listed on TSE Growth (5027)

Market positioning

Publicly listed (TSE Growth: 5027) BPaaS company positioned as the "next-generation business infrastructure" for Asia. Competes with both regional ad-tech/mar-tech platforms and global commerce enablement players. Ranks 5th-7th among ~2,000 active competitors per Tracxn.

Geographic focus

Asia-Pacific (15 markets including Japan, Singapore, Thailand, Vietnam, Indonesia, Philippines, China, Hong Kong, Taiwan, South Korea, India, UAE, Saudi Arabia, Cambodia, Malaysia)

About Kosuke Sogo (十河 宏輔)

Ex-Managing Director APAC at MicroAd, Inc. (2010-2016); Nihon University graduate. Founded AdAsia Holdings (rebranded to AnyMind Group) in Singapore in 2016.

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