Aurasell
Category: AI in Marketing
Aurasell is the world's first AI-native GTM platform, offering both an AI-native CRM and a GTM Operating System to automate workflows and eliminate tool sprawl for revenue teams. Aurasell was founded in 2024. The company is led by Jason Eubanks. Based in San Mateo, USA. Team size: N/A. Total funding raised: $30 million. Latest round: Seed. Key investors include Menlo Ventures, Next47, Unusual Ventures.
- Founded
- 2024
- Headquarters
- San Mateo, USA
- Team size
- N/A
- Total funding
- $30 million
Value proposition
To unleash the full potential of GTM teams by reducing manual tasks ('toil') and enabling more effective human-to-human selling through a unified, AI-powered platform, now with the flexibility to run on any existing CRM via GTM OS.
Products and solutions
AI-Native CRM Platform, AI-Native GTM OS, Custom Agent Builder, Agentic Enterprise Search
Unique value
Aurasell's primary unique factor is its 'AI-native' architecture, meaning the platform was built from the ground up with artificial intelligence at its core, rather than adding AI features to a legacy system. This approach allows for a more seamless and powerful integration of AI across all CRM functions.
Target customer
Go-to-Market (GTM) teams, including pre-sales and post-sales leaders, and other customer-facing roles.
Industries served
Technology, Financial Services, Healthcare, Retail
Technology advantage
The AI-native approach provides a significant advantage by potentially offering superior automation, predictive insights, and user experience compared to traditional CRMs. This can lead to increased sales productivity, better customer relationships, and a lower total cost of ownership by reducing the need for multiple disparate tools.
How they differentiate
Aurasell differentiates itself by being an AI-native CRM platform, built from the ground up with artificial intelligence at its core. This approach aims to automate tasks, provide deeper insights, and reduce manual data entry compared to legacy CRMs that have added AI features as an afterthought.
Main competitors
Salesforce, HubSpot, Zoho CRM
Key partnerships
Microsoft, Google, OpenAI
Notable customers
AVO Automation, MobiClocks, Revlogic, Xerox
Major milestones
Successfully raised $30 million in a seed funding round within 28 hours., Launched the world's first AI-native CRM platform (Aug 2025)., Achieved 41M agent runs and GA with major feature releases (Nov 2025)., Launched AI-Native GTM OS for any CRM, Custom Agent Builder, Agentic Enterprise Search (Feb 2026)., Hired CMO Steve Burton and VP RevOps David Winslow (Feb 2026).
Growth metrics
Not publicly available as the company recently launched from stealth.
Market positioning
Aurasell is positioning itself as a high-end, intelligent alternative to established CRM players like Salesforce. They target modern go-to-market teams looking for a more efficient and data-driven approach to sales.
Geographic focus
Primarily North America, with headquarters in San Mateo, USA.
Patents and IP
Information on patents or specific intellectual property is not publicly available at this time.
About Jason Eubanks
20-year background in sales leadership, including roles at Cisco Meraki, Twilio, and Harness. Venture Partner at Next47.
Official website: https://www.aurasell.ai/