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Boost AI

Category: AI Agents

Provides a conversational AI platform for enterprises to automate customer service and internal support through advanced, AI-powered virtual agents (chatbots and voicebots). Boost AI was founded in 2016. The company is led by Jerry Haywood. Based in Stavanger, Norway (Headquarters); Offices in Santa Monica (USA), London (UK), Oslo, Stockholm, Copenhagen.. Team size: 100-150. Total funding raised: $29M total (all rounds). Latest round: Acquisition Financing / Partnership ($29M, Mar 2021 by Nordic Capital) - Norwegian conversational AI; last equity was Series A. Key investors include ["Nordic Capital","Alliance Venture"].

Founded
2016
Headquarters
Stavanger, Norway (Headquarters); Offices in Santa Monica (USA), London (UK), Oslo, Stockholm, Copenhagen.
Team size
100-150
Total funding
$29M total (all rounds)

Value proposition

Enables organizations to automate a high volume of interactions with high accuracy using scalable virtual agents that are easy for business users to manage and require minimal training data.

Products and solutions

["Virtual Agent Platform","Generative AI (boost.ai's 'Generative Action')","Agentic AI","Voice and Chat Bots","Test Studio","CRM Integrations (e.g., Salesforce, Microsoft)","Analytics Dashboard"]

Unique value

Proprietary Natural Language Understanding (NLU) engine designed for high-volume, complex enterprise needs; a no-code platform allowing business users to deploy and manage virtual agents.

Target customer

Large enterprises, especially in financial services (banks & insurance), public sector, and telecoms.

Industries served

["Banking & Financial Services","Insurance","Public Sector/Government","Telecoms","Retail"]

Technology advantage

The core technological advantage is its NLU engine that claims high accuracy with less training data. The business advantage is its focus on scalability for large, regulated industries and ease of use via its no-code interface.

How they differentiate

Differentiates by focusing on high-accuracy, high-scale deployments in regulated industries, contrasting with more generic or developer-centric platforms. Its no-code approach also broadens its user base within an enterprise.

Main competitors

["LivePerson","IBM Watson Assistant","Kore.ai","Inbenta","IPsoft Amelia"]

Key partnerships

["Microsoft Azure","DNB Bank ASA","Faye","Jack Henry","SwitchThink","Sage","Natilik","Eckoh"]

Notable customers

["DNB Bank ASA","Santander Consumer Bank Nordics","Telenor Group","Silvercar by Audi","Michigan State University Federal Credit Union (MSUFCU)","Nordea","Aspria","Jack Henry","Sage","Trading 212","Credit Union of Colorado","Coursera","Tokio Marine HCC"]

Major milestones

["Executed one of the world's largest conversational AI deployments at DNB Bank","Secured undisclosed Series B funding led by Nordic Capital in 2021","Expanded into the US market","Appointed Jerry Haywood as CEO in 2023 to scale global growth","Named a Leader in 2025 Gartner Magic Quadrant for Conversational AI Platforms (Aug 2025)","Launched Test Studio for AI agent testing (April 2025)","Secured major partnerships with Jack Henry, SwitchThink, and Sage (2025)"]

Growth metrics

Has handled over 500 million automated conversations. Recognized for high customer satisfaction and >90% resolution rates.

Market positioning

A leading provider in the Nordic region with an expanding presence in North America and Europe.

Geographic focus

Primary focus on the Nordics, with strategic expansion in North America and the rest of the EU.

Patents and IP

No specific patents are publicly listed; the proprietary NLU engine is its core IP.

About Jerry Haywood

Jerry Haywood has a proven track record of scaling SaaS companies and has been instrumental in driving Boost AI's global expansion and strengthening its position as a leader in the conversational AI market. Before joining Boost AI, he held senior leadership positions at LivePerson and Salesforce, where he was responsible for driving growth and managing large teams across the EMEA region. His expertise lies in sales, go-to-market strategy, and building high-performing teams.

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