Certivo
Category: AI in Supply Chain / Logistics
AI-powered supply chain compliance management platform that automates regulatory compliance for manufacturers Certivo was founded in 2024. The company is led by Kunal Chopra. Based in Seattle, Washington, United States. Team size: 11-50. Total funding raised: $6M. Latest round: Seed. Key investors include Suffolk Technologies, Pioneer Square Ventures (PSV), Fortive (NYSE: FTV), AI Studio Fund (Mayfield x Pioneer Square Labs).
- Founded
- 2024
- Headquarters
- Seattle, Washington, United States
- Team size
- 11-50
- Total funding
- $6M
Value proposition
AI-native Compliance System of Record that automates supplier documentation collection, regulatory tracking, and compliance validation — replacing manual spreadsheets and email-based workflows with continuous, proactive compliance at roughly 1/10th the cost of legacy platforms
Products and solutions
CORA (AI compliance agent), Compliance System of Record, Automated supplier documentation collection & validation, Regulatory intelligence & horizon scanning, BOM-level compliance intelligence, Audit-ready documentation packs, Supplier self-service portals
Unique value
First AI-native Compliance System of Record powered by CORA (multi-agent AI) that operates 24/7, automatically collects and validates supplier documentation, tracks regulatory changes across jurisdictions, and integrates with existing ERP/PLM/CRM systems — eliminating 80-90% of manual compliance work
Target customer
Manufacturers and companies in regulated industries (automotive, electronics, semiconductors, pharmaceuticals, industrial machinery, building materials, aerospace, medical devices, defense)
Industries served
Industrial Machinery & Heavy Equipment, Building Materials & Construction, Electronics Manufacturing, Semiconductors & PCB, Automotive, Aerospace & Defense, Medical Devices, Pharmaceuticals, Consumer Goods, Energy Storage/Battery
Technology advantage
Multi-agent AI architecture (CORA) with specialized agents for documents, regulations, BOM analysis, and supplier communication; AI-native (not legacy digitization); BOM-level substance threshold mapping; Continuous real-time compliance monitoring vs periodic reporting; 1/10th cost of legacy platforms; Multi-framework coverage (RoHS, REACH, PFAS, TSCA, CBAM, CSRD, Conflict Minerals, EU CRA, Digital Product Passports, etc.)
How they differentiate
Unlike legacy compliance tools that digitize manual processes or point solutions that address isolated tasks, Certivo is built as an AI-native Compliance System of Record from the ground up — using a multi-agent AI approach (CORA) that operates continuously rather than on reporting cycles, at roughly 1/10th the cost of traditional platforms
Main competitors
Assent (Ottawa, Canada - Series D, $350M+ raised), IntegrityNext (Munich, Germany - AI-powered supply chain sustainability), Signify (Seattle, WA - AI2 Incubator spinout, raised $2.1M)
Key partnerships
Pioneer Square Labs (PSL) - startup studio & spinout partner, Fortive (NYSE: FTV) - Fortune 500 industrial technology partner & investor, AI Studio Fund (Mayfield x PSL) - AI co-investing partnership, Birlasoft (CKA Birla Group) - strategic partnership to deliver AI-native compliance inside enterprise PLM/ERP/MES/quality systems
Notable customers
Hengstler Dynapar (Fortive company — labeled Certivo Customer on certivo.com), ASP (labeled Certivo Customer on certivo.com), Fortive portfolio / enterprise customers (early collaboration; founding CTO cited 7 enterprise customers incl. Fortive), City of Bellevue, WA (Civic Innovation Challenge pilot / public-sector partner)
Major milestones
2024: Founded & spun out from Pioneer Square Labs in partnership with Fortive, 2024-12: Secured strategic investment from PSV, Fortive, and AI Studio Fund, 2025: Launched CORA AI agent platform; Chetan Desh appointed CTO, 2025: Selected by City of Bellevue, WA for Civic Innovation Challenge, CMMC 2.0 Level 2 compliance achieved, 2026-02-17: Raised $4M seed round led by Suffolk Technologies ($6M total), Established AI-native compliance automation category
Growth metrics
17 employees (as of Feb 2026); 95% supplier response rates; 80-90% manual work eliminated; 1/10th cost vs traditional compliance platforms
Market positioning
Early-stage category creator in "AI-native compliance automation" targeting the $350B annual manufacturer compliance spend; positioned as a modern alternative to legacy platforms like Assent, IntegrityNext, and traditional compliance software
Geographic focus
United States (Seattle HQ), with global regulatory coverage (EU, US, Asia)
About Kunal Chopra
Ex-CEO Kaspien (formerly etailz); Ex-CEO Beckett Collectibles; Executive roles at Microsoft, Amazon, Groupon, Unikrn; MBA from University of Chicago Booth School of Business; B.S. from Clemson University
Latest news about Certivo
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Official website: https://www.certivo.com
