Deeping Source
Category: Computer Vision
Korean spatial AI company delivering privacy-preserving (anonymized) video analytics that turns existing CCTV into real-time store and space operations intelligence. Deeping Source was founded in 2018. The company is led by Pete Tae-Hoon Kim (김태훈). Based in Seoul, South Korea. Team size: 11-50. Total funding raised: $10.58M. Latest round: Series B. Key investors include KDDI Open Innovation Fund (Global Brain), Mirae Asset Venture Investment, Stonebridge Ventures, Samsung Venture Investment, SK Impact Booster.
- Founded
- 2018
- Headquarters
- Seoul, South Korea
- Team size
- 11-50
- Total funding
- $10.58M
Value proposition
Uses cameras already installed to read how people move through physical spaces — anonymizing identity at capture — and proposes the next operational action, improving retail/space efficiency without privacy risk.
Products and solutions
SAAI platform (Spatial Anonymized Agentic Intelligence): saai care (anomaly alerts), saai insight (behavior data), saai agent (priority calls/action proposals), SAAI Suite (enterprise multi-store), SEAL anonymization SDK, PLUS INSIGHT store optimization, modules (saai count, saai queue, saai ads insight).
Unique value
Anonymization-first spatial AI: erases identity at capture (no raw footage stored, no human viewing, no re-identification) while enabling cross-camera (MTMC) 3D trajectory linking and agentic action proposals — privacy compliance as a competitive moat.
Target customer
Retail chains and store operators (convenience stores, drugstores, hypermarkets, food service), plus industrial/safety and exhibition venues; enterprise and multi-site operators.
Industries served
Retail & convenience, drugstore, unmanned stores, hypermarkets, food service, large/special venues & exhibitions, safety & industrial (warehouse/factory), tourism
Technology advantage
On-device/edge anonymization (SEAL) that removes PII before storage; MTMC multi-target multi-camera tracking with 3D trajectory sensing; agentic AI that proposes next actions with evidence; works on existing CCTV (low deployment cost); 103 patents (66 registered, 37 pending); SOC 2 and PIPA compliance.
How they differentiate
Privacy-by-design anonymization at the edge (vs. competitors that store identifiable footage), cross-camera spatial linking enabled by prior anonymization, and agentic AI that recommends actions rather than just reporting data.
Main competitors
Wobot Intelligence, Staqu, Ambarella (video analytics), regional peers in Korean privacy/anonymization space (e.g., D'isilo, EverSpin)
Key partnerships
KDDI (strategic investor + Japan retail collaboration, incl. 'Real x Tech Lawson' futuristic store), Wonder AI (Thai retail-tech partner for Thailand expansion), NVIDIA Inception Partner, Global Brain (fund operator), SK (Impact Booster / social value programs).
Notable customers
Olive Young, 7-Eleven, Don Quijote (Japan), MARUHAN, Lawson (via KDDI 'Real x Tech Lawson' store)
Major milestones
Founded 2018, pivoted to retail spatial AI 2020, edge processing 2021, action recognition 2022, agentic AI 2023, saai care product 2024, expansion beyond retail into physical AI/industrial 2025, KDDI Series B 2025, Thailand pilot with Wonder AI at 6 stores 2026, NextRise 2024 'Top Innovator' award.
Growth metrics
14.37M cumulative video hours analyzed (Aug 2026); 100+ customer spaces; 1,700+ connected cameras; ~150,000 people analyzed daily (simulated estimate, not measured); ~40 employees (2026); 7 industries served.
Market positioning
Leading Korean spatial AI / retail-tech vendor with proven Japan deployments (KDDI/Lawson) and expanding into Southeast Asia (Thailand via Wonder AI); positioned at the intersection of privacy-preserving video AI and store operations.
Geographic focus
South Korea (home), Japan (KDDI/Lawson), Thailand/Southeast Asia (Wonder AI partnership)
Patents and IP
103 patents total (66 registered, 37 pending) as of 2026; owns IP and worldwide patents on video/image anonymization.
About Pete Tae-Hoon Kim (김태훈)
Co-founder & CTO of Olaworks (image-recognition startup acquired by Intel in 2012); Senior/Principal Engineer at Intel; Ph.D. from KAIST (2004).
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Official website: https://www.deepingsource.io/