Freight Hero
Category: AI Agents
AI-powered back-office automation for freight brokers, combining AI agents with human-in-the-loop operators to manage loads end-to-end. Freight Hero was founded in 2025. The company is led by André Luis Martins Filho. Based in Durham, North Carolina. Team size: 2-10. Total funding raised: $6.0M. Latest round: Seed. Key investors include Dynamo Ventures, AI Fund (Andrew Ng).
- Founded
- 2025
- Headquarters
- Durham, North Carolina
- Team size
- 2-10
- Total funding
- $6.0M
Value proposition
Freight Hero fully manages brokers' back-office operations so they can scale without growing headcount, delivering ~25% cost reduction and freeing brokers to focus on sales and customer relationships.
Products and solutions
Freight Hero platform: AI-powered end-to-end load management service for freight brokers. Combines AI agents ("Robin") for routine tasks (tracking, ETAs, check calls, POD collection, risk assessment) with a 24/7 human operations team ("Heroes") that handles exceptions and escalations. Integrates with existing TMS, email, VoIP systems. Outcome-based pricing model.
Unique value
Pay for outcomes, not headcount — a fully managed service with AI + human-in-the-loop that runs in brokers' existing systems and takes complete accountability for every load.
Target customer
US freight brokerages looking to automate back-office operations (dispatching, tracking, check calls, POD collection) without adding headcount.
Industries served
Freight brokerage / logistics / supply chain
Technology advantage
Hybrid AI-human model: AI agents ("Robin") handle routine tasks autonomously while a 24/7 team of freight experts handles exceptions — creating a reliable "extra layer" that automates broader processes than pure AI or pure human solutions. Integrates into existing TMS workflows rather than requiring brokers to learn new platforms. Outcome-based pricing aligns incentives with customer value.
How they differentiate
Unlike pure software AI tools that brokers must learn and operate, Freight Hero is a fully managed service that runs in the background of existing systems. The hybrid model (AI + dedicated human operators in Bogotá) provides reliability that pure AI cannot achieve for complex logistics exceptions. Outcome-based pricing (pay for results, not headcount or software seats) is unique in the space.
Main competitors
FleetWorks, Happyrobot, Vooma, CloneOps.ai, Rapido Solutions Group
Key partnerships
Dynamo Ventures (incubator/lead investor), AI Fund (Andrew Ng's fund, co-incubator)
Notable customers
FortFreight (CEO Eddie Fortenbacher featured in testimonial)
Major milestones
Founded 2025, Exited stealth Feb 2025 with backing from Dynamo Ventures and AI Fund, Launched operations with first client in 2025, Closed $5M seed round at $22M valuation (July 2026)
Market positioning
Early-stage startup targeting the $100B+ US freight brokerage market, positioned as a managed service alternative to both traditional staffing and pure-play AI software tools. Backed by top-tier logistics (Dynamo Ventures) and AI (Andrew Ng's AI Fund) investors.
Geographic focus
United States
About André Luis Martins Filho
Co-founder & Head of Product at Uello (last-mile logistics in Brazil, scaled and sold); roles at AI Fund, AI Link, metaBIX Biotech, Abundance Brasil. Studied at University of Exeter and Universidade Federal de São Carlos (UFSCar).
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Official website: https://freighthero.ai