Minit Games
Category: AI in Media / Gaming / Entertainment
A TikTok-style feed of instantly playable HTML5 games with no downloads required Minit Games was founded in 2025. The company is led by Ole Schaper. Based in Hamburg, Germany. Team size: 2-10. Total funding raised: $2.0M. Latest round: Pre-Seed ($2.0M, Mar 2026). Key investors include LVP (London Venture Partners), Sony Innovation Fund, Stefan Klemm (Goodgame Studios, Bigpoint), Timo Soininen (Small Giant Games, Zynga exit), Klaas Kersting (Gameforge, Flaregames, Phoenix Games).
- Founded
- 2025
- Headquarters
- Hamburg, Germany
- Team size
- 2-10
- Total funding
- $2.0M
Value proposition
Eliminates friction from mobile game discovery and play by replacing static app stores with an algorithmically personalized feed of instantly playable games, enabling creators to publish directly to players without app store gatekeepers while using AI to match content with the right audiences
Products and solutions
Personalized Gaming Feed Platform (iOS, Android, web), AI-Driven Discovery & Recommendation Engine, Open Publishing Layer for Game Creators, Creator Fund (rewards for popular games), Embedded Play Integration (Discord, Telegram), Cross-Platform Player Profile System (XP, achievements, global ranking)
Unique value
First to apply the feed-based content discovery model (pioneered by TikTok) to gaming, combining instant HTML5 playability with AI-driven personalization in an open, SDK-free platform that bypasses traditional app store barriers entirely
Target customer
Players: Mobile users seeking bite-sized gaming experiences, casual gamers, Gen Z/Millennial audiences familiar with feed-based content. Creators: Game developers (professional and hobbyist) using AI tools or HTML5-compatible engines
Industries served
Mobile Gaming, HTML5 Gaming, Short-Form Entertainment Content, AI-Powered Content Discovery, Game Distribution & Publishing
Technology advantage
Technology: Proprietary AI recommendation engine that analyzes real-time user signals and engagement patterns to precision-match games with players; engine-agnostic architecture supporting any HTML5-compatible tool including AI game generators. Business: Zero-friction distribution model (no downloads, no stores, shareable links); real-time publishing capability; embedded play across messaging platforms creating viral distribution channels; Creator Fund aligning developer incentives with player engagement
How they differentiate
First to combine AI-driven feed-based game discovery with open publishing platform (no SDK, no gatekeepers), embedded play across messaging apps (Discord, Telegram), and Creator Fund for developer monetization. Unlike competitors focused on browser-based casual games or UGC with proprietary editors, Minit Games supports any HTML5-compatible engine including AI game generators, enabling truly frictionless mobile-first short-form gaming.
Main competitors
HypeHype, Poki, CrazyGames, Smirk, Playbyte
Key partnerships
LVP (London Venture Partners) - Strategic Investor, Sony Innovation Fund - Strategic Investor, Discord and Telegram (embedded play functionality), The Sandbox/Animoca Brands network
Major milestones
Founded in 2025 by gaming industry veterans Mark Buchholz and Ole Schaper, Exited stealth mode with $2M pre-seed funding announcement (Mar 2026), Secured strategic investment from LVP and Sony Innovation Fund, Launched early Alpha with Discord and Telegram integration for embedded play, Featured in GamesBeat, PocketGamer, MobileGamer, EU-Startups coverage
Growth metrics
Exited stealth mode with invite-only early Alpha in March 2026. Pre-revenue, early-stage platform currently onboarding select creators and players.
Market positioning
Early-stage disruptor in mobile game discovery, positioning as 'TikTok for games' with feed-first architecture. Targets the broken mobile app store discovery model where top 1% of publishers take 92% of IAP revenue. Competes between traditional HTML5 browser platforms and emerging feed-based gaming apps.
Geographic focus
Global platform with European headquarters in Hamburg, Germany. Primary competition from US-based platforms (Poki, CrazyGames) and Finland-based HypeHype.
Patents and IP
No registered patents disclosed as of March 2026 (company is in early Alpha stage, recently exited stealth mode)
About Ole Schaper
20+ year gaming industry veteran with proven track record of building and scaling companies. Former CEO/CTO at Sviper (acquired by The Sandbox), Mobile Director and Head of Studio at The Sandbox, Co-founder at Kyna Games. Previously held developer and management positions at InnoGames GmbH and Splitscreen Studios GmbH. Strategic business leader with extensive technology experience in mobile gaming infrastructure. Serves as mentor and judge for Gamecity Hamburg's Games Lift Incubator program.
Official website: https://minit.games/