Pay.com.au
Category: AI in Fintech
B2B payments and rewards platform that allows businesses to earn points on everyday expenses such as payroll, rent, and supplier payments, redeemable for travel, gift cards, or transferable to airline and hotel loyalty programs. Pay.com.au was founded in 2019. The company is led by Grant Austin. Based in Melbourne, Australia. Team size: 100-102. Total funding raised: AUD $53 million. Latest round: Series A (2025). Key investors include Morgans Corporate Limited, Wilson Asset Management, Thorney Investment Group, Ophir Asset Management.
- Founded
- 2019
- Headquarters
- Melbourne, Australia
- Team size
- 100-102
- Total funding
- AUD $53 million
Value proposition
Combines efficient digital payments with a comprehensive rewards ecosystem, enabling businesses to reduce costs and enhance employee satisfaction through points-based incentives on business expenses
Products and solutions
Business payment platform with integrated rewards, Qantas Business Rewards and Virgin Australia partnerships, PayRewards flexible rewards program, International payments with rewards, Xero integration, AI-driven payment optimization and fraud detection
Unique value
First Australian platform to combine B2B payments with comprehensive loyalty rewards, converting traditionally unrewarded business expenses into valuable points
Target customer
Small to medium-sized enterprises (SMEs) and businesses requiring streamlined payment solutions with integrated rewards
Industries served
Construction, FMCG, Financial Services, Retail, Professional Services, Manufacturing
Technology advantage
AI-powered payment optimization and fraud detection combined with ISO 27001-certified security infrastructure and deep airline/hotel partnerships
How they differentiate
Unique PayRewards program linking business payments to travel rewards, gift cards, and loyalty partners. Focus on B2B payments with integrated rewards rather than just payment processing
Main competitors
Stripe, Amazon Pay for Business, SubbieFast, Blitzit, Yak Pay
Key partnerships
Qantas Business Rewards, Virgin Australia Business Flyer, Xero, Major Australian banks, Accounting software integrations
Notable customers
50,000+ Australian businesses, Qantas Business Rewards partners, Virgin Australia partners
Major milestones
AUD $633M valuation (2025), US market expansion (2025), AUD $246M annualized gross revenue, Leadership transition with Grant Austin becoming CEO, Partnerships with major airlines
Growth metrics
AUD $246M annualized gross revenue (Q3 2025), 100+ employees, 50,000+ Australian businesses
Market positioning
Leading Australian B2B payments platform with rewards ecosystem, positioned between traditional payment processors and pure rewards companies
Geographic focus
Primary market Australia with 50,000+ businesses, expanding to US market in 2025
Patents and IP
No publicly disclosed patents; innovation focuses on proprietary platform integration and partnership ecosystem
About Grant Austin
Over 20 years in fintech, digital payments, loyalty programs, and corporate finance/M&A. Former COO who transitioned to CEO in June 2025, leading the company through $633M valuation and US expansion.
Official website: https://pay.com.au