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Pay.com.au

Category: AI in Fintech

B2B payments and rewards platform that allows businesses to earn points on everyday expenses such as payroll, rent, and supplier payments, redeemable for travel, gift cards, or transferable to airline and hotel loyalty programs. Pay.com.au was founded in 2019. The company is led by Grant Austin. Based in Melbourne, Australia. Total funding raised: AUD $68 million. Latest round: Pre-IPO. Key investors include Morgans Corporate Limited, Wilson Asset Management, Thorney Investment Group, Ophir Asset Management.

Founded
2019
Headquarters
Melbourne, Australia
Total funding
AUD $68 million

Value proposition

Combines efficient digital payments with a comprehensive rewards ecosystem, enabling businesses to reduce costs and enhance employee satisfaction through points-based incentives on business expenses

Products and solutions

Business payment platform with integrated rewards, Get Paid (earn rewards on incoming customer payments), Qantas Business Rewards and Virgin Australia partnerships, PayRewards flexible rewards program, International/FX payments with rewards, Xero integration, Automatic fraud detection; internal AI tooling (Pay Build Kit)

Unique value

First Australian platform to combine B2B payments with comprehensive loyalty rewards, converting traditionally unrewarded business expenses into valuable points

Target customer

Small to medium-sized enterprises (SMEs) and businesses requiring streamlined payment solutions with integrated rewards

Industries served

Construction, FMCG, Financial Services, Retail, Professional Services, Manufacturing

Technology advantage

AI-powered payment optimization and fraud detection combined with ISO 27001-certified security infrastructure and deep airline/hotel partnerships

How they differentiate

Unique PayRewards program linking business payments to travel rewards, gift cards, and loyalty partners. Focus on B2B payments with integrated rewards rather than just payment processing

Main competitors

Stripe, Amazon Pay for Business, SubbieFast, Blitzit, Yak Pay

Key partnerships

Qantas Business Rewards, Virgin Australia Business Flyer, Xero, Major Australian banks, Accounting software integrations

Notable customers

88,000+ Australian businesses, Qantas Business Rewards partners, Virgin Australia partners

Major milestones

AUD $633M valuation (Nov 2025 Series A), AUD ~$753M valuation via ~$20M pre-IPO placement (Apr 2026), ASX IPO roadshow then pause (Mar–Apr 2026), US market expansion plans, AUD $246M annualized gross revenue (Q3 2025), 88,000+ businesses on platform, Grant Austin CEO transition (Jun 2025), Get Paid receivables product, Airline/hotel loyalty partnerships

Growth metrics

AUD $246M annualized gross revenue (Q3 2025 / Sep quarter); FY25 statutory revenue ~AUD $73M; ~197 employees (LinkedIn); 88,000+ businesses; pre-IPO valuation ~AUD $753M (Apr 2026 placement)

Market positioning

Leading Australian B2B payments platform with rewards ecosystem, positioned between traditional payment processors and pure rewards companies

Geographic focus

Primary market Australia with 88,000+ businesses; US expansion ongoing; ASX IPO targeted then paused Apr 2026

Patents and IP

No publicly disclosed patents; innovation focuses on proprietary platform integration and partnership ecosystem

About Grant Austin

Over 20 years in fintech, digital payments, loyalty programs, and corporate finance/M&A. Former COO who transitioned to CEO in June 2025, leading the company through $633M valuation and US expansion.

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