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PeakMetrics

Category: AI in Cybersecurity

An AI-driven narrative intelligence platform that identifies, tracks, and counters emerging online threats and disinformation campaigns in real-time. PeakMetrics was founded in 2017. The company is led by Nick Loui. Based in Los Angeles, USA. Team size: 11-50. Total funding raised: $12.7M. Latest round: Series A. Key investors include ["York IE","Moneta Ventures","Argon Ventures","Parameter Ventures","Techstars"].

Founded
2017
Headquarters
Los Angeles, USA
Team size
11-50
Total funding
$12.7M

Value proposition

Provides an early-warning system for 'narrative attacks,' enabling organizations to detect and neutralize harmful misinformation and coordinated inauthentic behavior before they scale.

Products and solutions

["Narrative Discovery & Tracking (Real-time monitoring across news, social, and fringe platforms)","AI-Powered Risk Scoring (Quantifying the threat level of emerging stories)","Coordinated Behavior Detection (Identifying bot networks and organized influence operations)","Crisis Response Dashboard (Tools for communication teams to manage and counter narratives)"]

Unique value

Unlike traditional social listening tools that track keywords, PeakMetrics focuses on 'narrative extraction'—understanding the sentiment, origin, and evolution of a story across the entire digital ecosystem, including the dark web and fringe forums.

Target customer

Government agencies (Defense and State departments), Fortune 500 enterprises, and global PR/crisis management firms.

Industries served

["Cybersecurity","Government & Defense","Corporate Communications / Public Relations","Financial Services","Healthcare"]

Technology advantage

Utilizes proprietary AI agents and machine learning models developed by a team with deep expertise in computational logic and disinformation. The platform can process millions of unstructured data points to identify patterns of 'coordinated inauthentic behavior' that human analysts would miss.

How they differentiate

PeakMetrics differentiates through 'narrative extraction' rather than simple keyword tracking. It utilizes proprietary AI agents to identify coordinated inauthentic behavior (CIB) across mainstream media, fringe platforms (4chan, Telegram), and the dark web, providing an early-warning system for narrative attacks.

Main competitors

["Blackbird.AI","Alethea","Zignal Labs"]

Key partnerships

["U.S. Air Force (Multiple SBIR contracts for national security applications)","Techstars (Alumni of the Techstars Air Force program)","Microsoft for Startups","Major global PR and crisis consulting firms"]

Notable customers

["U.S. Air Force","Department of Defense","Global PR firms (Crisis Management divisions)","Fortune 500 Financial Services"]

Major milestones

["Rebranded from CivicFeed to PeakMetrics to focus on narrative intelligence","Completed Techstars Air Force Accelerator in 2020","Awarded multi-million dollar contracts with the U.S. Department of Defense","Closed $6M Series A in March 2024 to scale AI-powered threat detection"]

Growth metrics

Scaled from a media monitoring tool (CivicFeed) to a specialized cybersecurity AI platform; secured multiple U.S. Air Force SBIR Phase II and III contracts.

Market positioning

Specialized Narrative Intelligence and Disinformation Defense provider for high-stakes government and enterprise sectors.

Geographic focus

Primarily North America, with a strong focus on U.S. Federal Government and global Fortune 500 enterprises.

Patents and IP

Proprietary algorithms and trade secrets related to narrative extraction and sentiment analysis; Chief Scientist Ronald Loui holds a significant academic and intellectual background in computational linguistics and logic.

About Nick Loui

Nick Loui is a seasoned entrepreneur and marketing executive with a background in software engineering. Prior to co-founding PeakMetrics (formerly CivicFeed) in 2017, he served as the Chief Marketing Officer at Vixlet, an ad-tech startup, where he scaled the team to over 80 members and helped secure $70M in funding. He also held the role of VP of Strategy at The Social Standard. He is a PRWeek 40 Under 40 honoree (2024) and was named to the Forbes Next 1000.

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