Storika
Category: AI in Marketing
AI-native agent platform automating end-to-end creator/influencer marketing for D2C brands — discovery, outreach, negotiation, shipment tracking, and post verification. Storika was founded in 2025. The company is led by Brice Lee. Based in Seattle, WA, United States. Team size: 11-50. Latest round: Seed. Key investors include Amorepacific, Schmidt, Hustle Fund, BonAngels Venture Partners, Krew Capital.
- Founded
- 2025
- Headquarters
- Seattle, WA, United States
- Team size
- 11-50
Value proposition
Runs the entire creator marketing lifecycle via AI agents that discover creators from a 7M+ profile database, negotiate and send offers, track shipments, and verify posts before payout — replacing manual, spreadsheet-driven influencer marketing workflows.
Products and solutions
Orchestrator agent (campaign setup via conversation), Discovery agent (creator recall + scoring across 7M+ profiles), Outreach/negotiation agent, Shipping/logistics tracking, Post verification pipeline, Revenue attribution/performance tracking. Usage-based token pricing (Trial, Pro $500/mo, Max $2000/mo, Enterprise custom).
Unique value
Agent-native architecture (not a CRM with an AI layer bolted on) — every campaign action writes to a shared graph, enabling autonomous end-to-end execution from discovery to verified, paid posts.
Target customer
D2C and consumer brands (especially beauty/lifestyle) and marketing agencies running influencer/creator campaigns, primarily targeting the U.S. market.
Industries served
Creator economy / influencer marketing, D2C beauty & lifestyle brands, marketing agencies
Technology advantage
Proprietary AI agent technology (per Amorepacific investment team) operating over a 7M+ creator profile database and 80M+ analyzed posts; multi-agent pipeline (recall/critic/review) for creator matching and campaign automation.
How they differentiate
Fully agentic, conversation-driven campaign setup and autonomous execution (discovery→outreach→negotiation→shipping→verification) vs. competitors' CRM/dashboard-style tools with AI features added on top.
Main competitors
IZEA, CreatorIQ, GRIN
Key partnerships
Google for Startups Accelerator Korea (public beta launch at Demo Day, July 15 2026), strategic investment/partnership with Amorepacific (also a customer), customers include Boksoondoga (premium makgeolli brand).
Notable customers
Amorepacific, Boksoondoga, Hanpoom, Runbear
Major milestones
CEO Brice Lee began role April 2025, closed seed round announced June 25, 2026 with Amorepacific as strategic investor (Platum/Wowtale; amount undisclosed), platform unveiled July 15, 2026 at Google for Startups Accelerator Korea Demo Day, official open beta of AI agentic platform launched August 20, 2026 (AI Times/VentureSquare/Platum), selected for MSIT K-Tech Pioneers; co-developing with Amorepacific
Growth metrics
7M+ creator profiles; 80M+ posts analyzed; 8,000+ creator posts tracked/matched; <30 min signup→launched campaign; Google Accelerator: ~20% AI response-time reduction via GCP; internal beta (Amorepacific/Runbear/Hanpoom): ~56x creator content upload volume vs prior (absolute base undisclosed).
Market positioning
Challenger/emerging player positioning against established influencer marketing SaaS platforms (IZEA, CreatorIQ), emphasizing AI-agent-native automation for D2C brands scaling creator programs without adding headcount.
Geographic focus
Global, with primary commercial focus on the U.S. D2C beauty/lifestyle market; company is Korea (Seoul)-founded/backed with a Seattle, WA office presence.
About Brice Lee
Columbia University (MS); Co-Founder & CEO of Storika since April 2025; prior roles in corporate venture capital, management consulting, product management, and business development per LinkedIn.
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Official website: https://www.storika.ai
