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Winn

Category: AI in Marketing

An AI-powered real-time sales assistant designed to eliminate administrative 'busywork' by capturing meeting data and updating CRMs automatically during live sales calls. Winn was founded in 2021. The company is led by Eldad Postan-Koren. Based in Tel Aviv, Israel. Team size: 50-100. Total funding raised: $35.0M. Latest round: Series A. Key investors include ["Insight Partners","S Capital","Mangusta Capital","Moneta VC","HighSage Ventures"].

Founded
2021
Headquarters
Tel Aviv, Israel
Team size
50-100
Total funding
$35.0M

Value proposition

Increases sales productivity and CRM data integrity by automating manual data entry and providing real-time playbook guidance, allowing reps to focus entirely on the prospect.

Products and solutions

["Winn.ai Real-Time Assistant (Live meeting overlay)","Automated CRM Sync (Salesforce & HubSpot integration)","AI-Generated Follow-up Emails","Real-Time Playbook Tracking & Guidance","Meeting Summarization & Action Item Extraction"]

Unique value

Unlike traditional 'Revenue Intelligence' tools that analyze calls after they happen, Winn operates in real-time, capturing data and providing guidance while the conversation is still active.

Target customer

B2B sales teams, Account Executives (AEs), Sales Development Representatives (SDRs), and Sales Operations leaders.

Industries served

["B2B SaaS","Technology & Software","Professional Services","Enterprise Sales"]

Technology advantage

Proprietary Natural Language Understanding (NLU) engine capable of mapping unstructured conversational data directly into specific, structured CRM fields with high accuracy and 'zero-touch' requirements for the user.

How they differentiate

Real-time 'zero-touch' automation that captures data and updates CRM fields during the live conversation, whereas traditional revenue intelligence tools focus on post-call analysis.

Main competitors

["Gong","Chorus.ai (ZoomInfo)","Dooly","Scratchpad"]

Key partnerships

["Salesforce (AppExchange Partner)","HubSpot (Ecosystem Partner)","Zoom Video Communications","Microsoft Teams","Google Meet"]

Notable customers

["Similarweb","Yotpo","Papaya Global","Hired"]

Major milestones

["Founded in 2021 by former Gong COO Eldad Postan-Koren","Secured $17M Seed funding in early 2022 to exit stealth mode","Launched real-time AI assistant with 'zero-touch' CRM sync capabilities","Raised $18M Series A in January 2024 to expand global sales and R&D"]

Growth metrics

Scaled to over 50 employees within three years; integrated with major CRM ecosystems (Salesforce, HubSpot) and meeting platforms (Zoom, Teams, Google Meet).

Market positioning

AI-native sales productivity assistant positioned between Revenue Intelligence (Gong) and CRM Productivity (Dooly).

Geographic focus

North America and EMEA (Headquartered in Israel).

Patents and IP

No public patents disclosed; relies on proprietary machine learning models and trade-secret algorithms for real-time intent recognition.

About Eldad Postan-Koren

Eldad is a seasoned sales tech executive with a proven track record in scaling high-growth startups. He previously served as the Chief Operating Officer (COO) at Gong (2018-2021), where he was instrumental in the company's hyper-growth phase. Prior to Gong, he was the VP of Sales & Marketing at Signature-IT. He also served as a Naval Officer in the Israel Defense Forces and founded the NGO 'The Sky is the Limit' for at-risk youth.

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