Skip to main content

Enso

Category: AI Agents

A 'Guided AI Agent' marketplace designed to democratize enterprise-grade workforce capabilities for Small and Medium Businesses (SMBs) by offering autonomous agents that perform complex professional tasks. Enso was founded in 2024. The company is led by Mickey Haslavsky. Based in Tel Aviv, Israel. Team size: 11-50. Total funding raised: $6.0M. Latest round: Seed ($6.0M, July 2024). Key investors include ["NFX","Uncork Capital","Day One Ventures"].

Founded
2024
Headquarters
Tel Aviv, Israel
Team size
11-50
Total funding
$6.0M

Value proposition

Provides agency-level services (marketing, SEO, operations) at a fraction of the cost (e.g., $150/month vs. thousands for an agency) by utilizing 'Guided' agents that ensure reliability through human-in-the-loop workflows.

Products and solutions

["AI Agent Marketplace (1,000+ bots available)","SEO Manager Agent (Content writing, optimization)","Social Media Manager (Instagram engagement, posting)","Ad Campaign Creator (Scripting to visual generation)","Amazon Store Optimizer","Business Development & Lead Gen Agents"]

Unique value

Pioneered the 'Guided AI' architecture, which differentiates itself from standard autonomous agents by requiring human approval at critical decision points, preventing 'hallucinations' and ensuring business owners maintain control.

Target customer

Small and Medium Businesses (SMBs) across traditional industries (e.g., car dealerships, local services) that cannot afford professional agencies.

Industries served

["Digital Marketing & Advertising","E-commerce (Amazon/Shopify)","SMB Operations","Sales & Business Development"]

Technology advantage

Operates as a two-sided marketplace: allows developers to build/sell agents (via LangChain integration) while providing SMBs with a 'workforce' that integrates directly into their existing tools (Instagram, WordPress, etc.) rather than just generating text.

How they differentiate

Guided AI architecture (Human-in-the-loop) with a pre-built 'App Store' model for non-technical SMBs.

Main competitors

["Zapier","Lindy.ai","SmythOS"]

Key partnerships

["LangChain","NFX","Uncork Capital","Day One Ventures"]

Notable customers

["CybrCoast","Internal Case Study ('Free Nathan' Campaign)"]

Major milestones

["Emerged from stealth with $6M Seed led by NFX (July 2024)","Launched Global AI Agent Marketplace (Feb 2025)","Strategic partnership with LangChain for agent development"]

Growth metrics

1,000+ agents across 70+ industries; Flat $49/mo subscription model.

Market positioning

Affordable AI workforce for SMBs ($49/mo) vs. Enterprise custom agents.

Geographic focus

North America, Israel, Global (SaaS)

Patents and IP

No registered patents disclosed (Founded 2024)

About Mickey Haslavsky

Serial entrepreneur; Co-founder of RapidAPI (API marketplace unicorn); Co-founder of wndr; Experience at Koi Security.

Official website: