Hightouch
Category: AI in Marketing
Hightouch is a Composable Customer Data Platform (CDP) that empowers companies to activate their data warehouse for personalized marketing and business operations. Hightouch was founded in 2018. The company is led by Kashish Gupta. Based in San Francisco, CA, USA. Team size: 264. Total funding raised: $172 million. Latest round: $80 million Series C at a $1.2 billion valuation, led by Sapphire Ventures.. Key investors include Sapphire Ventures, NVC, ICONIQ Growth, Amplify Partners, Bain Capital Ventures, Y Combinator.
- Founded
- 2018
- Headquarters
- San Francisco, CA, USA
- Team size
- 264
- Total funding
- $172 million
Value proposition
Enables real-time customer engagement by turning data into actionable insights, leveraging AI for decision-making.
Products and solutions
Composable CDP, AI Decisioning solutions
Unique value
Hightouch's warehouse-first approach and AI-driven decisioning capabilities allow for real-time, personalized marketing experiences.
Target customer
Large enterprises and brands seeking to leverage data for personalized customer experiences.
Industries served
Retail, Hospitality, Entertainment
Technology advantage
Combines multiple ML models to optimize customer interactions, automating high-scale experiments to learn what works best for each consumer.
How they differentiate
Hightouch focuses on AI-driven decisioning and a composable CDP approach, offering flexibility and scalability over traditional CDPs.
Main competitors
Salesforce, Twilio, Segment
Key partnerships
Sapphire Ventures, Databricks
Notable customers
PetSmart, Accor, Spotify, Weight Watchers
Major milestones
Achieved unicorn status with the latest funding round Recognized for its innovative AI Decisioning product
Growth metrics
Doubled revenue year-over-year.
Market positioning
Leader in the Composable CDP and AI Decisioning markets.
Geographic focus
Global, with a strong presence in North America.
Patents and IP
Not explicitly mentioned in the search results.
About Kashish Gupta
Kashish Gupta is the Co-Founder and Co-CEO of Hightouch, the leading Data Activation platform. He has a background in machine learning and has been involved with several startups and venture capital.
Official website: https://hightouch.com/