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Humanz

Category: AI in Marketing

AI-powered platform revolutionizing the creator economy using deep learning for data analytics and creator connections. Humanz was founded in 2017. The company is led by Liran Liberman. Based in Tel Aviv, Israel. Team size: 51-200. Total funding raised: $32.0M. Latest round: Venture Round. Key investors include Viola Credit, Mizrahi-Tefahot Bank, Stardom Ventures, Yuval Tal, KDC Media Fund.

Founded
2017
Headquarters
Tel Aviv, Israel
Team size
51-200
Total funding
$32.0M

Value proposition

Performance-based Creator Commerce with proprietary 'Humanz Pixel' for sales/ROI tracking, AI-driven fraud detection (fake follower vetting), and a full-stack ecosystem.

Products and solutions

Humanz Platform, Humanz Pixel, Humanz+ (AI creator ads / Partnership Ads OS), Ubiquitous (Influencer Marketplace), Bambassadors (UGC Platform), Verified by Humanz

Unique value

Proprietary 'Humanz Pixel' for real-time sales/ROI tracking and AI-driven fraud detection algorithms.

Target customer

Enterprise Brands and Content Creators

Industries served

Retail, E-commerce, Fashion, Beauty, CPG

Technology advantage

Full-stack ecosystem combining SaaS, Marketplace, and UGC capabilities via strategic acquisitions.

How they differentiate

Focuses on 'Creator Commerce' with proprietary 'Humanz Pixel' for sales/ROI tracking (not just awareness), AI-driven fraud detection (fake follower vetting), and a full-stack ecosystem including a marketplace (Ubiquitous) and UGC platform (Bambassadors).

Main competitors

Grin, CreatorIQ, Upfluence, Traackr

Notable customers

McDonald's, Kimberly-Clark, Zara, L'Oréal, Unilever, Google, PepsiCo, Nestlé, GroupM, Omnicom, P&G

Major milestones

Raised $8M Seed in Dec 2021 (Stardom Ventures), Raised $5M Series A in Jun 2023 (Yuval Tal), Appointed Liran Liberman CEO in Jun 2024, Acquired Ubiquitous and Bambassadors and raised $15M on Dec 18, 2025, Launched Humanz+ AI creator-ads OS in Feb 2026

Growth metrics

250k+ creators (500K+ verified on platform); 15M+ influencer collaborations; $587M total sales driven; 250% YoY growth cited at Dec 2025 raise; ~170–220 employees post-acquisitions. Acquired Ubiquitous and Bambassadors in Dec 2025.

Market positioning

Performance-based Creator Commerce Platform (SaaS + Marketplace)

Geographic focus

North America (Growth), Israel (HQ), South Africa, Turkey, Brazil, India

Patents and IP

Information not available

About Liran Liberman

Liran Liberman is an experienced executive with a strong background in sales and business development. He served as CRO at Humanz for about one year (appointed mid-2023) before becoming CEO in June 2024. Prior to Humanz, he spent ~5 years at Google in sales and business development roles.

Latest news about Humanz

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