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Draftype

Category: Generative Media (Image / Video)

An AI-powered creative studio and advertising platform that generates custom brand models and high-quality visual content using generative AI, eliminating the need for physical photoshoots. Draftype was founded in 2023. The company is led by Daehee Kim. Based in South Korea. Team size: 11-50. Total funding raised: Undisclosed. Latest round: Series A, Undisclosed, 2025-12, led by ILSHIN Investment. Key investors include ILSHIN Investment, Bluepoint Partners, SparkLabs.

Founded
2023
Headquarters
South Korea
Team size
11-50
Total funding
Undisclosed

Value proposition

Drastically reduces the time and cost of content production by replacing traditional model photography with hyper-realistic, AI-generated brand models that can be customized to fit a brand's specific persona and style.

Products and solutions

Draftype Studio, AI Ad Content Generation, Integrated AdTech Solution

Unique value

Specializes in 'Brand Model Creation', allowing companies to generate a consistent, exclusive virtual 'persona' for their brand rather than just generic AI images. Ensures visual consistency across campaigns without human models.

Target customer

Fashion and retail brands, advertising agencies, e-commerce platforms, and marketers

Industries served

Advertising & Marketing, Fashion & Apparel, E-commerce, Digital Media

Technology advantage

Proprietary generative AI pipeline for photorealistic, consistent human model generation combined with an integrated advertising execution platform (SW/HW solutions).

How they differentiate

Focuses on creating and maintaining a consistent 'Brand Model' (persona) that retains identity across campaigns, unlike competitors that often generate generic faces. Also offers an integrated AdTech execution platform.

Main competitors

Lalaland.ai, ZMO.ai, Botika

Key partnerships

ILSHIN Investment, Bluepoint Partners, SparkLabs

Notable customers

Shinsegae Duty Free, Mediheal, Fashion and retail brands, Advertising agencies

Major milestones

Nov 2023: Company Launch, Aug 2024: Secured Pre-Series A investment, Dec 2025: Secured Series A funding led by ILSHIN Investment

Growth metrics

Projected 7.5x revenue growth following Series A; targeting ~$6.9M revenue by 2026; secured Pre-Series A within 8 months of launch.

Market positioning

B2B Enterprise SaaS for Fashion/Retail & Advertising Agencies

Geographic focus

South Korea & Asia-Pacific; expanding to Global/North America

Patents and IP

10 patents registered covering rotating billboard control, customized ad transmission platforms, and generative AI imaging

About Daehee Kim

Not Mentioned

Official website: