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Naboo

Category: AI in Productivity

AI-powered procurement and management platform for corporate events, centralizing venue sourcing, vendors, compliance, and spend. Naboo was founded in 2022. The company is led by Maxime Eduardo. Based in Paris, France. Team size: 101-500. Total funding raised: $101M. Latest round: Series B. Key investors include Lightspeed Venture Partners, Notion Capital, ISAI, Ternel, Kima Ventures, Cap Horn, Maif Avenir, Better Angle.

Founded
2022
Headquarters
Paris, France
Team size
101-500
Total funding
$101M

Value proposition

Naboo replaces fragmented, manual event planning with an AI-driven infrastructure that combines purchasing performance, compliance, and automation for large enterprises organizing corporate events globally.

Products and solutions

AI event procurement platform covering venue sourcing, vendor management, concierge services, centralized spend/payment, compliance tooling, and reporting dashboards.

Unique value

Combines AI-driven venue/vendor sourcing with enterprise procurement compliance and centralized payments — reducing 20+ hours of manual event planning work to a few clicks.

Target customer

Large enterprises and corporates (procurement, HR, and events teams) organizing offsites, seminars, and corporate events at scale.

Industries served

Corporate events, MICE (Meetings, Incentives, Conferences, Exhibitions), Procurement / spend management

Technology advantage

Proprietary AI matching engine for venue/vendor sourcing plus deep integration with enterprise procurement and compliance workflows, differentiating from pure venue-finding tools.

How they differentiate

Focuses on procurement compliance and centralized spend management for large enterprises rather than just venue discovery or event design, per CEO commentary distinguishing from BoomPop and Navan-adjacent players.

Main competitors

GoGather, BoomPop, Groupize

Key partnerships

Enterprise clients acting as anchor partnerships: KPMG, HSBC, BCG, Capgemini, Amazon, Google, Microsoft

Notable customers

KPMG, HSBC, BCG, Capgemini, Amazon, Google, Microsoft, Meta

Major milestones

Founded 2022 (platform launched April 2022), Pre-seed €1.96M, Seed €7.5M (Feb 2024), €20M Series A led by Notion Capital (Jan 2025), Opened Montreal then New York offices for N. America expansion, $70M Series B led by Lightspeed (Feb 2026)

Growth metrics

Expanded from UK success (KPMG, HSBC) to US market with new New York office; scaling enterprise client base including BCG, Capgemini, Amazon, Google, Microsoft.

Market positioning

Enterprise-grade AI event procurement infrastructure player, positioned above simple venue-finding tools, targeting Fortune 500 / CAC40-scale corporate clients.

Geographic focus

Europe (France/UK) expanding aggressively into North America (new New York office) following UK success with KPMG and HSBC.

About Maxime Eduardo

Ex-Oliver Wyman consultant (Associate Manager); former CEO of Labatut Group (logistics, 2019–2021); CentraleSupélec engineering degree + Columbia Business School MS Operations Research. Co-founded Naboo in 2022 (platform launched April 2022).

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Naboo - AI Startup Profile | AI Market Watch